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Immunology Thought Leader Liaison
1 month ago
Immunology Thought Leader LiaisonAbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas immunology, oncology, neuroscience, and eye care and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com.Key ResponsibilitiesThought Leader Engagement and DevelopmentInteract with national/regional/local External Experts, emerging leaders, and relevant patient and professional associations within assigned region to identify collaboration and sponsorship opportunities in alignment with marketing strategies.Develop regional engagement plans in alignment with brand strategic plans and ensure consistent tactical execution throughout the year to drive key marketing engagement.Peer to Peer SupportIdentify and recruit faculty for national series rollout and speaker training.Consult with HCP's on peer-to-peer content development.Provide training on HCP led slide deck content, updates, and how content aligns to brand strategy.Identify key KOL's for national and regional conference product theaters.Uncover regional speaker program opportunities based on local market dynamics, provide guidance on speaker selection and content to align speaker to local audience.Marketing InitiativesLead projects compliantly and effectively through the promotional review process to deliver high-quality work in a timely fashion (meets deadlines). Ensures that regulatory guidelines and AbbVie policies and processes are followed.Provide in-depth insights to Integrated Brand Team and commercial senior leadership based on brand key business questions that will provide input to marketing strategy, resource optimization and tactic development to drive brand performance.Marketing lead for field competitive insights for the assigned region.Understand objectives and key business insights for advisory meetings, identify and recruit appropriate HCP targets for participation, attend and/or assist in ad board facilitation.Responsible for understanding a specific geographical area's market drivers, competitive landscape, and provider dynamics.Coordinate the work of multiple external vendors and internal departments including Agency Partners, Marketing, Market Research, Legal, Regulatory, Medical Affairs, Office of Ethics and Compliance, Consumer Marketing and IT Marketing Leader in Key Accounts.Demonstrate in-depth understanding of external and internal drivers within account.Marketing lead for key accounts and institutions in assigned Region, connecting AbbVie's Integrated Brand Teams to potential collaboration opportunities.Align and prioritize account initiatives for IBT.Scope and Key SkillsMust be able to manage effective written and oral communications with External Experts, including the ability to confidently represent and protect AbbVie's interests during interactions and/or collaborations with external stakeholders. Ability to translate market trends, insights and competitive practices to draw key business opportunities and uses them to help develop strategic and tactical plans. Maintains a working knowledge of industry information sources (MD/Channel level data, audits/secondary data and primary research). Uses appropriate data sources to evaluate effectiveness of promotional tactics and develop business strategy. Strong collaboration and team orientation, with experience accomplishing results while influencing without authority. Effectively track and manage the marketing budget. Manages conventions, advisory board meetings, speaker programs, and meetings within assigned budget. Consistently manage multiple projects to deliver high-quality work product in a timely fashion. Always mindful of and adheres to regulatory guidelines.QualificationsBachelor's Degree required. Previous experience in sales, sales management, or marketing with at least 2 years of experience in Immunology (preferred). Travel up to 60% of the time including some weekends. Collaborative working style, must work across an integrated team colleagues, understanding priorities and key responsibilities that impact the business. Valid driver's license: Ability to pass a pre-employment drug screening test and meet safe driving requirements.Additional InformationThe compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future. We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees. This job is eligible to participate in our short-term incentive programs. This job is eligible to participate in our long-term incentive programs.Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law. AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. US & Puerto Rico only.
