Marketing & Digital Media Intern
2 weeks ago
About Passage Global Capital Management
Passage Global Capital Management is an innovative quantitative investment management company specializing in systematic investment strategies based on robust research. We follow rigid processes developed through data exploration, rigorous backtesting, and years of experience trading in financial markets. A scientific way of investing is at the heart of our DNA.
About the Role
The Marketing & Digital Media Intern position at Passage Global Capital Management offers an opportunity to spearhead and execute new marketing initiatives at an emerging asset management firm. This person will be instrumental in conveying the company’s messages to a sophisticated target audience and maintaining an elevated brand image.
Responsibilities:
- Develop/maintain/implement marketing strategies
- Spearhead restructuring of company website
- Act as liaison between company and website developers and marketing vendors
- Conduct market research and analyze current trends
- Manage and support an effective, robust public relations strategy
- Develop and maintain client-centric marketing communications including client-facing materials in print and digital
- Develop creative social media and online marketing campaigns and posts to help bring in more clients (such as Facebook, LinkedIn and Google)
- Manage all social media accounts including Facebook, Twitter, Instagram, YouTube, and LinkedIn
- Create rich content for blogs, newsletters, and digital ads
- Create and implement effective email marketing strategy and campaigns to promote all company products and services
- Coordinate digital marketing and SEO efforts
- Craft client announcements, letters, and holiday/birthday communications
- Proofread and edit content to ensure a client-centric focus, compelling approach, factual and grammatical accuracy, and brand compliance
- Manage marketing projects including presentations, brand updates, company web efforts and process improvements
- Track and report company website traffic on Google Analytics and get analytical insights
- Support day-to-day operations of Marketing and Communications to meet ongoing needs
- Collaborate with Director of Public Relations on marketing initiatives and tasks
- Collaborate with investment advisor representatives and support company’s lead-generation process and business development efforts
Qualifications:
- Obtained or pursuing a degree in marketing, communications, or other related field with a minimum cumulative GPA of 3.0
- Minimum 1-2 years’ experience marketing and/or communications
- Determined and motivated; ability to go above and beyond
- Excellent interpersonal/verbal, written, and customer service skills; being courteous, professional, and helpful are critical for this position
- High-level grammatical and editing skills
- Ability to relay information accurately to others
- Professional and articulate with strong attention to detail
- Excellent time management, strong organizational skills, ability to prioritize multiple tasks and anticipate potential problems
- A self-starter with a strong sense of ownership, positive professional attitude, and demeanor
- Ability to work efficiently, effectively, and independently to see projects through to the conclusion
- Team player
- Demonstrated analytical ability, good judgement, problem solving, responsibility, personal integrity, and can handle confidential information on a daily basis
- Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Google Analytics and Google Ads
- Google Ad Search and SEO
- Social Media
- Inbound Marketing HubSpot
- Digital marketing and SEO
- Email marketing (Mailchimp)
- Hootsuite
- Canva, WordPress, Facebook Blueprint
- Adobe Illustrator and Photoshop
- Experience with Website Content Management Systems
Job Type: Full-time Paid Internship
Location: Sarasota, FL
Candidate must be eligible to work in the United States.
This is an in-office position at our Sarasota, FL location.
We are proud to be an equal opportunity employer.
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