Sr Campaign Manager
3 weeks ago
Sr Campaign ManagerStratasys is a world leader in 3D printing Stratasys is leading the global shift to additive manufacturing with innovative 3D printing solutions for industries such as aerospace, automotive, consumer products and healthcare. Through smart and connected 3D printers, polymer materials, a software ecosystem, and parts on demand, Stratasys solutions deliver competitive advantages at every stage in the product value chain. The world's leading organizations turn to Stratasys to transform product design, bring agility to manufacturing and supply chains, and improve patient care.The Senior Campaign Manager is responsible for building and executing global demand generation campaigns that drive measurable pipeline and revenue impact. This role balances strategic leadership with hands-on campaign execution, ensuring demand generation programs are innovative, data-driven, and scalable. The Senior Campaign Manager will collaborate with stakeholders across marketing and sales and continually optimize campaigns to accelerate results.Essential Duties and Responsibilities include the following:Campaign Strategy & PlanningDevelop integrated, full-funnel demand generation strategies (awareness ? consideration ? conversion) that support global growth.Partner with stakeholders across the marketing department to align demand generation activities with company-wide objectives.Lead the strategic development of ABM demand generation, including defining KPIs, campaign frameworks, and measurement approaches.Guide prioritization of campaign themes, channels, and budgets.Campaign ExecutionOwn day-to-day execution of multi-channel campaigns, including paid media, digital ads, content syndication, webinars, and events.Manage ABM demand generation campaigns end-to-end, including launch, monitoring, optimization, and asset creation.Build, launch, and optimize campaigns across Google Ads, Bing Ads, LinkedIn, Facebook, and Reddit.Manage campaign tracking, reporting, and optimization in partnership with analytics.Develop testing roadmaps (A/B tests, creative variations, messaging) to maximize performance.Collaborate with content, creative, and product marketing to ensure assets are campaign-ready.Stakeholder Education & EnablementEducate internal stakeholders on campaign performance and best practices.Provide training on analyzing results and identifying opportunities for improvement.Share insights and recommendations to strengthen cross-functional marketing execution.Collaborate with cross-functional teams to align goals, share insights, and drive continuous improvement.Leadership & MentorshipMentor and support marketing team members in campaign execution and performance management.Provide guidance on campaign setup, optimization, and measurement.Foster a culture of collaboration, accountability, and results within the demand generation function.Basic QualificationsMinimum 7 years of marketing experience with emphasis on demand generation, paid media, and lead generation.3yr minimum in B2B ABM and demand generation with a track record of planning and executing measurable, multi-channel campaigns.5yrs experience planning strategy and plan strategy and executing campaigns hands-on.5yrs minimum in managing paid media campaigns across Google Ads, Microsoft Ads, LinkedIn Ads, Meta Ads, and Reddit.Experience with full-funnel campaigns (brand awareness through conversion).Preferred QualificationsExperience optimizing campaigns through testing, data analysis, and reporting.Ability to mentor team members and partner with senior leaders to drive results.Bachelor's degree preferred but not required.Travel required: NoneWe believe our people are the heart of our success. That's why we've designed a comprehensive Total Rewards program that goes beyond the basics and supports our People First strategy. When you join Stratasys, you'll gain access to benefits and perks that will support you and your family both inside and outside of work.For this position, the typical annual starting base salary is from $80,000- $110,000 base salary, which does not include variable incentive pay. This range represents a good faith estimate for this position. Your individual base pay will depend on your skills, qualifications, geographical location, and/or experiences.What you will be part of:Company OverviewOur Culture and ValuesOur Sustainability "3D Printing a Better Tomorrow"Our LocationsCheck out our VideoTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Stratasys will provide reasonable accommodations for qualified individuals with disabilities. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.Stratasys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to their protected Veteran or disabled status and will not be discriminated against for their race, color, religion, sex, age, disability, military status, or national origin or any other characteristic protected under federal, state, or applicable local law. Please view Equal Employment Opportunity Posters provided by OFCCP here.Nearest Major Market: Minneapolis
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