Senior Manager of Search Engine Marketing
3 weeks ago
Senior Manager of Search Engine MarketingWe are seeking a dynamic and experienced strategic SEM lead to manage our significant Paid Search Marketing budget. This role is responsible for developing and executing Paid Search strategies that drive learning and contribute directly to lead quantity and quality resulting in orders and revenue. The role combines strategic planning, hands on campaign management, and potential 3rd party agency leadership. Experience with multiple Search Engine platforms include both traditional search engines like Google and Bing as well emerging AI-first search engines including Perpleixty, Open AI/Chat GTP, Microsoft Copilot, etc. You will be part of a broader Demand Generation team responsible for driving leads across multiple channels including: Website, Organic Search, Paid Search, Email/SMS, Digital Display, Social/PR, Events/Conferences. The ideal candidate will have experience leading SEM for a business and/or as part of a media agency. The focus on data-driven insights and SEM best practices is key. Being a collaborative partner with others on the Demand Gen team as well as Channel experts/leads, especially Organic Search, will ensure a consistent and integrated demand framework.Strategic Development Create and implement paid search strategies aligned with business objectives and demand gen goals Identify growth opportunities and emerging trends in SEM, including AI-driven automation and campaign orchestration Ensure optimization across the entire SEM journey from Keywords to ad copy to destination pages Work closely with the Organic Search lead to ensure cross-functional learning and insights are applied across both Paid and Organic search Campaign Management Oversee end-to-end execution: keyword research, ad copywriting, bidding strategies, audience targeting, and landing page optimization. Manage large-scale budgets to maximize ROI and meet CPA/CAC targets. Performance Analysis & Optimization Monitor and analyze campaign performance, providing actionable insights and recommendations. Develop testing frameworks (A/B tests) to improve ad copy, bidding, and landing page performance. Cross-Functional Collaboration Work closely with analytics, SEO, creative, and other media teams to ensure integrated strategies. Communicate performance and strategy clearly to stakeholders, including senior leadership. Team/Discipline Leadership Mentor and lead paid search specialists, fostering innovation and continuous learning.Required Education and Experience: Bachelor's degree in marketing or related fields 4-6+ years of experience managing SEM campaigns on Google and/or Bing Expertise in Google Ads, Microsoft Ads, Google Analytics, and bid management tools (e.g., Search ads on 360) Strong analytical skills with proficiency in Excel and/or Tableau Excellent communications and presentation skills Ability to manage competing priorities and delivers results in a fast-paced environment Preferred Attributes Experience with AI-driven campaign optimization and automation. Proven ability to manage large budgets and forecast performance. Leadership experience in mentoring and developing team members Experience leading 3rd party SEM/PPC agencies executing on strategic plans Physical Requirements Ability to sit, stand, walk, etc., for office environment. Work Environment This is an in office role; not hybrid.
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Senior Manager of Search Engine Marketing
6 days ago
Scottsdale, United States WillScot Full timeAt WillScot, our team of nearly 5000+ people makes our company a Great Place to Work® and we believe our people are what give us a competitive advantage in the industry. Our differentiation begins with our values, which are lived through our employees and aligned to the needs of our customers and communities. From day one, we invest in your growth and your...
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Marketing Manager
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Scottsdale, United States Integrity Marketing Group Full timeMarketing Manager Annexus Scottsdale, AZ About Annexus As the leading independent product design and distribution company in America, Annexus designs solutions to help Americans grow and protect their retirement savings. Since 2006, Annexus has developed the industry's best-performing fixed-indexed annuities and indexed universal life insurance policies, and...
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Senior SEO Strategist
3 weeks ago
Scottsdale, United States VIIRL, LLC Full timeSenior SEO Strategist / SEO Manager About VIIRL Marketing VIIRL Marketing is a cutting-edge agency dedicated to helping clients grow their businesses through innovative marketing strategies and exceptional campaign management. Our team thrives on collaboration, creativity, and delivering unparalleled results for our clients. Position Overview This is a...
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Senior SEO Strategist
3 weeks ago
Scottsdale, United States VIIRL, LLC Full timeSenior SEO Strategist / SEO Manager About VIIRL Marketing VIIRL Marketing is a cutting-edge agency dedicated to helping clients grow their businesses through innovative marketing strategies and exceptional campaign management. Our team thrives on collaboration, creativity, and delivering unparalleled results for our clients. Position Overview This is a...
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Growth Marketing Manager
3 weeks ago
Scottsdale, United States Totus Full timeJoin to apply for the Growth Marketing Manager role at Totus . Totus is the modern gift card platform built for brands. We’re rethinking gift cards from the ground up — transforming them from an operational burden into a strategic growth engine. Our platform simplifies issuance, distribution, and financial operations while unlocking new revenue streams...
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Growth Marketing Manager
3 weeks ago
Scottsdale, United States Totus Full timeJoin to apply for the Growth Marketing Manager role at Totus. Totus is the modern gift card platform built for brands. We’re rethinking gift cards from the ground up — transforming them from an operational burden into a strategic growth engine. Our platform simplifies issuance, distribution, and financial operations while unlocking new revenue streams...
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Marketing Content Specialist
1 week ago
Scottsdale, United States Delta Dental of Arizona Full timeDelta Dental of Arizona is recruiting a Copywriter for its Scottsdale headquarters in a hybrid role. Pay Range Base: $74,200.00/yr - $91,800.00/yr (actual pay based on skills and experience). The starting pay for this role includes a base salary of $74,20091,800. Direct message the job poster from Delta Dental of Arizona. Delta Dental of Arizona (DDAZ) seeks...
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Senior Civil Engineer
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Scottsdale, AZ, United States Top Engineer Full timeSENIOR CIVIL ENGINEER OPPORTUNITY!!! Confidential Search for Premier Employee-Owned Firm Industry: Civil Engineering & Land Development Degree: Bachelor's in Civil Engineering Experience: 12-25 years in private land development Role: Senior Civil Engineer - Land Development Transform ideas into thriving communities as a Senior Civil Engineer with a premier...
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Scottsdale, United States Amarx Search, Inc. Full timeDirect Hire - Full Time position in Scottsdale, Remote or Scottsdale, AZ Candidates with Secret Clearance may be 100% remote, and 100% onsite if TS/SCI Position ID: 2677 An excellent position with a major global technology solutions company * Space Force Senior Advanced Systems Engineer * Please apply ONLY if you have a relevant Bachelor's degree and 8 years...
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Senior Market Solutions Leader
4 weeks ago
Scottsdale, United States Early Warning® Full timeA leading financial solutions provider is in search of a Market Solutions Director to join their team in Scottsdale, AZ. This role focuses on market expansion, providing thought leadership, and managing client engagement. The ideal candidate will have over 10 years of experience in the financial services industry, with a proven ability to strengthen...
