Loyalty Marketing Specialist

Loyalty Marketing SpecialistAre you passionate about loyalty marketing and creating engaging neighbor experiences? Do you have strong organizational and communication skills? Are you nuts about pets? This could be the place for you - come work in the neighborhood you loveThe Loyalty Marketing Specialist in a hybrid role working out of Pet Central, our corporate headquarters in Livonia, MI. The hybrid schedule is Monday- Wednesday in office, Thursday-Friday remote. This position plays a key role in managing the tactical operations of our loyalty program, executing campaigns from start to finish, and delivering insights to optimize performance. This position is ideal for someone who enjoys collaborating across teams to drive neighbor engagement and retention. This team member must possess strong attention to detail and top-notch problem-solving skills to be successful in this role.Responsibilities/QualificationsThe Loyalty Marketing Specialist is responsible for:Crafting Unforgettable Journeys: Build meaningful journeys that make our neighbors' experience simple, rewarding, and fun during all stages of their member lifecycle.Pioneering Innovation: Lead the way in testing and launching new technologies and process enhancements that elevate our loyalty program and set new industry standards.Driving High-Impact Campaigns: Spearhead engaging campaigns from inception to execution, including creative submissions and audience segmentation, to build excitement and foster stronger neighbor relationships.Creating Actionable Insights: Identify metrics and KPI's to analyze promotional performance results and make recommendations for improvement.Championing Neighbor Satisfaction: Support Neighbor Services by troubleshooting tickets and collaborating with Marketing Technology and cross-functional teams to diagnose and correct issues.Managing ad hoc projects and assignments as needed for business objectives.Strategic Priorities:Deliver value, convenience, and differentiation to increase brand awareness, and likelihood of visit.Provide recommendations for and lead execution of new and innovative solutions for unmet needs.Collaborate with marketing, merchandising, and store operations to create a seamless Rewards experience online and at the store levelPAWsome Loyalty Marketing Specialist candidates will have:Bachelor's degree in Marketing, Business, or related field.1+ years' experience in loyalty marketing and measuring and managing program performance is a plus.Ability to manage multiple projects and deadlines effectively.Creative problem-solving and innovation mindset.Strong computer skills (Microsoft Office Word, Excel, PowerPoint).Proven organizational, project management & presentation skills.Effective verbal and written communication, with attention to detail.A desire to learn and grow marketing acumen in a dynamic, fast-paced environment.About CompanyPet Supplies Plus is focused on making it easier to get better products for your pet. With over 730 locations in 44 states, the stores have a streamlined design making it easy to navigate a wide assortment of natural foods, hard goods and pet services. Friendly, knowledgeable staff get to know each pet and their owner by name and provide playful store experiences to remind them just how fun it is to own a pet. Pet Supplies Plus stores are large enough to house an incredible variety of food and equipment, yet small enough to still feel neighborly.Pet Supplies Plus is ranked No. 21 overall in Entrepreneur Magazine's 2024 Franchise 500 list and is the Top Full-Service Pet Supplies Franchise for its exceptional performance in areas including financial strength and stability, growth rate and system size. For more information, please visit www.petsuppliesplus.com.EOE STATEMENTWe provide equal employment opportunities to all applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, the company complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment.