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Paid Media Manager
3 months ago
Digital Marketing Manager
The Director of Paid Media is responsible for the creation, optimization and management of Paid Media campaigns for a portfolio of clients across Google Ads, Meta Ads, and Programmatic Display. They will work with the client and the rest of the integrated team to deliver on goals and contribute to the overall success of the accounts.
This is an in-office position with the flexibility to work remotely as needed.
We’re not your typical agency. If you work for us, we expect you to sincerely care about the success of our clients as if you’re part of their in-house team. You will need to treat their money as if it were your own. This includes being willing to provide honest feedback and be willing to push back on ideas that may not help the client meet their goals.
We regularly manage over $1M per month, so we are only hiring candidates that have extensive experience with ecommerce brands.
Responsibilities
- Develop, implement and optimize strategies for clients.
- Create marketing proposals for new or existing clients.
- Deliver data driven recommendations on a daily basis to reach ROI goals.
- Conduct audience and keyword research for scalable campaigns.
- Create performance reports on a weekly basis.
- Consistently follow the latest news, trends and product innovations in PPC advertising.
- Proactively manage relationships with our agency reps at Google, Meta, and other partners.
Core Competencies
- Excellent written and verbal communication skills - comfortable presenting to clients and internal stakeholders
- Ability to handle numerous projects at once while prioritizing effectively and meeting deadlines
- Ability to learn new industries/business types and translate that knowledge to achieve client goals
- Strong organizational skills and ability to work in a constantly changing, fast-paced environment
- Curious and motivated to analyze results, solve problems and tell stories with data
Minimum Requirements/Qualifications
- At least 4 years of relevant experience managing Paid Media campaigns across Google Ads and Meta Ads and driving successful outcomes
- Successfully managed a marketing budget of over $100k per month
- Bachelor's Degree (B.S. / B.A.), preferably in marketing, advertising or business analytics
- Strong knowledge of Google Ads and Meta Ads (certifications preferred)
Similar titles: Paid Media Specialist, Paid Media Manage, PPC Manager, Digital Advertising Specialist
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