Senior Strategic Marketing Manager

Company OverviewImagine Everything. Build the Future with Hexion. At Hexion, we push boundaries, rethink possibilities, and create real impact. We activate science to deliver progress-developing breakthrough solutions that strengthen industries, protect communities, and drive a more sustainable future. This is where bold thinkers, problem-solvers, and innovators come together to shape what's next. Whether you're engineering advanced materials, transforming manufacturing technologies, or leading strategic innovation, your ideas and actions leave a lasting mark. We cultivate an inclusive culture of growth, collaboration, and accountability, ensuring every contribution propels us forward. We don't follow the status quo-we challenge it, disrupt it, and improve it.Every role at Hexion is part of something bigger. We invest in innovation, sustainability, and continuous development-equipping you with the tools, training, and opportunities to excel. With an unwavering commitment to safety, partnership, belonging, and impact, we empower you to lead change and strengthen industries worldwide. Your Future Starts Here. If you're ready to push limits, reimagine what's possible, and create the extraordinary, Hexion is where you belong. Anything is possible when you imagine everything. Position OverviewThis is a remote position. Hexion is a leading global producer of adhesives and performance materials that enable production of engineered wood products and other growing specialty materials. Aligned with the company's focus on addressing our customers' most pressing challenges, Hexion has committed that all new products will incorporate sustainable attributes by 2030. Hexion is focused on driving innovations to increase the use of sustainable materials, while making infrastructure and homes safe from fires. This is an exciting opportunity to join a growing company and play a key leadership role on an experienced and dynamic team, as Hexion leverages megatrends such as climate change and a long-term housing boom. This high-impact, remote role will report to the Senior Director of Building Materials and focus on developing and executing strategic marketing initiatives across Hexion's growing Building Materials division. The initial priority will be to lead deep-dive market assessments across four strategic growth platforms - Coatings/Adhesives/Sealants/Elastomers (CASE), Infrastructure (Concrete/Asphalt), Fire Safety, and Advanced/Sustainable Construction Materials - outlined in the Building Materials strategy. The ideal candidate will bring strong strategic marketing acumen, quickly learn and analyze industry dynamics, and translate insights into actionable strategies. Using best practices and standard frameworks, the Strategic Marketing Manager will help shape our go-to-market approach and collaborate cross-functionally to execute on those initiatives. This role offers a unique opportunity to contribute to long-term business growth, drive category leadership, and help position Hexion as a thought leader in sustainable, high-performance building materials. The position requires demonstrated excellence in strategic marketing, including experience leading new product introductions and managing innovation pipelines. The ideal candidate will be a proactive leader with a track record of developing customer-centric strategies, influencing cross-functional teams, and delivering results in fast-paced B2B markets. Job ResponsibilitiesConduct structured market deep dives to evaluate opportunity size, value chain dynamics, key players, and customer unmet needs across targeted Building Materials platforms. Translate customer and market insights into clear strategic positioning and value propositions using structured frameworks such as Playing to Win, STP, Jobs-to-Be-Done. Design actionable marketing strategies and go-to-market plans, including product, pricing, channel, promotion, and partnership strategies. Partner closely with technical, commercial, and operations teams to ensure market requirements are incorporated into new product development and commercialization efforts. Serve as a thought partner to senior leadership, contributing to the development, prioritization, and execution of Hexion's marketing growth strategies. Lead development of internal and external communication tools to drive alignment and influence industry stakeholders, including specifiers, contractors, and regulators. Monitor competitive and regulatory trends and synthesize implications for Hexion's positioning in the market. Track progress of strategic initiatives and recommend course corrections based on evolving market dynamics and results. This position reports directly to the Senior Director for the Building Materials business and receives functional guidance from the VP of Strategic Marketing. Minimum QualificationsBachelor's degree in Marketing, Business, Chemical/Materials Engineering, or related discipline required; MBA or equivalent advanced degree preferred. Minimum of 10 years of B2B marketing, strategy, product management, or business consulting experience, preferably in industrial materials, chemicals, or building products. Demonstrated ability to rapidly learn new markets and uncover actionable insights through qualitative and quantitative research. Strong command of strategic marketing models (e.g., Playing to Win, STP, Porter's Five Forces) and experience applying them to real-world business problems. Track record of creating and executing successful go-to-market strategies, including market mix development (product, price, promotion, place). Ability to lead cross-functional teams and influence without authority. Strong financial acumen with experience evaluating business cases, VCM impact, and scenario modeling. Exceptional communication, storytelling, and presentation skills tailored to both technical and commercial audiences. Proven agility and execution rigor in dynamic, high-growth environments. OtherWe are an Equal Opportunity, Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to gender, pregnancy, race, national origin, religion, age, sexual orientation, gender identity, veteran or military status, status as a qualified individual with a disability or any other characteristic protected by law. To be considered for this position candidates are required to submit an application for employment through our career site and, be at least 18 years of age. Any offer of employment will be conditioned upon successful completion of a drug test and background investigation, as well as authorization for the Company to conduct additional periodic background checks as required by the Chemical Facility Anti-Terrorism Standards (CFATS) or regulations adopted by the department of Homeland Security or other regulatory agencies. A prior criminal record is not an automatic bar to employment, and the Company will conduct an individualized assessment and reassessment, consistent with applicable law, prior to making any final employment decision.