Copywriter

About Us

At JP, we do it with heart, and it is everything. We create. We build. We connect. We lead. We listen. We evolve.

We are creators, plain and simple. We use the power of creativity to captivate an audience and drive meaningful results, building strong connections between brands and their customers.

We are firm believers in cultivating connections with our clients rooted in mutual respect and understanding. Each project is met with enthusiasm and heartfelt dedication, shaping an agency that’s not only supportive but also reliable and honest. Going the extra mile to earn trust, our aim is to make a meaningful difference in the world… together.

Fundamentally, we are everything you’d expect inside an ad agency: ridiculous deadlines, random art on the walls, email floods, sarcastic jokes and some awards for our work sprinkled throughout the office. Where we might differ is our ROWE (Results Only Work Environment) culture, our commitment to community connections, our “find a way” attitude, and a bar in our lobby that offers coffee in the mornings and cocktails every Thursday at 4.

You may have visited our website or stalked our social media, but here’s the bottom line: If you're looking for a place to create, learn, work hard, have fun, and contribute in a meaningful way, in a supportive work environment with amazing people, we just might be for you.

And just for fun, our power values:

Authentic – Be Real.

Caring – Be Kind.

Craftsman – Be Inventive.

Trust – Be Reliable.

*While our main office is in Fresno, California, we are currently open to hiring for a remote/hybrid position within California. Occasional travel to our main office should be expected.

Job Description

We’re looking for an enthusiastic idea generator — a strong communicator who’s unafraid to go the extra mile to develop compelling campaigns, emotive visuals and memorable copy. You’ll lead creative concepting and work collaboratively to take projects from initial concept to execution. You aren’t afraid to roll up your sleeves and can switch gears from crafting clever headlines to compelling copy for a new website. In every stage of campaign development, you’ll lead the way in ensuring our team never loses sight of the creative concept. And while you’ll oversee campaigns, this role is collaborative, and you’ll work closely with our team and various production partners — that means no big egos, just big ideas.

Knowledge, Skills and Other Talents

• Bachelor’s degree in marketing, communications, journalism, advertising or other related field
• Minimum 5 years of experience as a copywriter within an in-house marketing department, a marketing or advertising agency or another creative team
• Exceptional writing skills with both long and short copy, and the ability to adapt voice/tone to varying audiences
• Comprehensive understanding of design, copy and recognize fresh approaches to advertising across various mediums (television, digital, print, social)
• Personable, professional and positive problem solving and communication skills
• Ability to demonstrate a high level of emotional intelligence and extremely adept at working in teams
• Ability to take initiative and proactively come to the table with new ideas
• Ability to multitask, prioritize tasks and meet tight deadlines in a fast-paced environment
• Ability to work unpredictable hours or fluctuating schedule when necessary
• Eagerness to collaborate and share ideas with team members
• Ability to pick up new processes and software programs and concepts quickly
• Proficient in working with multiple web-based platforms
• Ability to communicate proactively with leadership, team members, clients and vendors

Responsibilities

• Provide on-target and effective concepts and copywriting for all types of projects, from brand taglines to website copy, to occasional video projects
• Participate in creative brainstorming with client and/or agency team
• Perform research on clients or products or both in order to be better prepared and ultimately deliver a better product on behalf of the agency
• Engage in the creative process from concept to completion in accordance with the client’s needs
• Ensure visual communication and brand standards are met for assigned projects
• Collaborate with team members across departments to develop copy and campaign concepts on a variety of creative projects for all budget levels
• Add value to client pitches and proposals, utilizing behavioral science techniques
• Attend client meetings to assist in explaining campaign strategies, scopes of work or project process in an easily comprehensible manner
• Work closely with the production manager to solidify production requirements on assigned projects
• Research, write and proof internal (including JP self-promotional projects) and external communications (including client proposals)
• Provide constructive feedback to the appropriate department or team member about necessary changes to art, copywriting, production, etc.
• Increase job knowledge by participating in educational opportunities

Benefits

• Competitive Salary (DOE)
• ROWE – the ultimate flexible schedule with unlimited PTO
• Health Insurance & Simple IRA Plan Options
• Annual training & development allowance
• Team lunches and happy hours
• Beautiful north Fresno office space