Sr. Growth Product Manager

Sr. Growth Product Manager - MobileOur company changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yoursThe Opportunity The Adobe Digital Strategy and Growth team is seeking a passionate, data-driven Sr. Growth Product Manager - Mobile to join our high-performance team. Grounded in data and focused on high-velocity experimentation, we are dedicated to delivering impactful growth strategies for our mobile products. As a Sr. Growth Product Manager, you will lead our efforts to drive monthly active users and revenue through rigorous A/B testing and continuous optimization. In this role, you'll play a pivotal part in shaping growth initiatives by translating insights from user journeys into a clear and actionable roadmap. You will prioritize and implement mobile-optimization and pricing/offering experiments to enhance user experiences. Collaborating closely with cross-functional teams-including product, engineering, design, and data science-you'll drive measurable uplifts in conversion and revenue. Your work will be at the intersection of mobile app expertise and collaborative innovation, as you foster strong relationships within our cross-functional teams to drive continuous improvement and growthExperimentation & Optimization: Design, implement, and analyze A/B tests across mobile funnels, from hypothesis development to implementation. Prioritize experiments based on expected impact, technical complexity, and strategic alignment. Collaborate with Data Science to analyze test results and provide data-driven recommendations to optimize product features, user interfaces, and campaigns. Apply both quantitative and qualitative insights to continuously iterate and improve user conversion rates and overall growth.Growth Strategy Development: Define and complete strategies to drive user acquisition, monetization, and retention. Translate insights into a mobile-optimization roadmap, prioritizing tests that enhance customer journey touchpoints. Lead offer and price testing, defining strategies and revenue-driving price points to increase growth.Cross-Functional Collaboration: Partner with Product, Engineering, Design, Data Science, and Finance teams to translate findings into product enhancements and ensure seamless execution of growth initiatives. Foster strong relationships across teams, ensuring alignment on growth priorities and execution of mobile optimization experiments.Data Analysis & Reporting: Monitor and report on key performance indicators, such as conversion rates, churn, and revenue to assess the impact of growth initiatives. Maintain rigorous documentation of test plans, results, and action items, ensuring clarity and transparency in our experimentation platform. Provide regular updates and insights to leadership on growth performance, opportunities, and experiment outcomes.Thought Leadership & Expertise: Serve as a subject matter expert for mobile growth initiatives, providing thought leadership and detailed execution strategies to guide the team's efforts.