Senior Product Manager Product-Led Growth

Senior Product Manager Product-Led Growth - Remote USWe are seeking an experienced Senior Product Manager with a passion for and experience in product-led growth (PLG) to join our team. This role will own critical initiatives that drive activation, adoption, automation, and ongoing engagement across our platform. You will partner closely with engineering, design, data, and go-to-market stakeholders to define strategy, deliver impactful product experiences, and scale adoption of our platform.As a senior leader in the product organization, you will set vision and strategy while being hands-on in execution. You'll leverage customer insights, product analytics, and experimentation to design frictionless onboarding, accelerate customer time-to-value, and expand adoption through scalable, product-led initiatives.ResponsibilitiesOwn product-led growth strategy with a focus on activation, adoption, automation, and ongoing engagement.Define and drive key metrics for adoption, activation, retention, and product engagement.Lead agile product development cycles by driving sprint planning, backlog prioritization, and iterative delivery to ensure growth initiatives (activation, adoption, and engagement) are executed effectively and on time.Partner with engineering, design, and data teams to deliver scalable, user-centric features and workflows that reduce friction and accelerate customer value.Lead cross-functional initiatives that span product, GTM, and customer success to ensure PLG is embedded across the organization.Design and execute experimentation frameworks (A/B testing, funnel optimization, cohort analysis) to continuously improve onboarding, usage, and expansion.Build and refine automation-driven solutions that enable seamless customer self-service and long-term engagement.Collaborate with leadership to align growth initiatives with company vision, revenue strategy, and customer outcomes.Mentor and guide other product managers, contributing to a mature, high-performing product organization.SkillsetProduct-Led Growth (PLG): Deep understanding of PLG strategies and growth loops to drive activation, adoption, and retention.Metrics-Driven: Proven ability to define, track, and improve key product KPIs such as activation, adoption, retention, and engagement.Execution Excellence: Strong ability to translate strategy into action with a track record of delivering impactful features at pace.Agile & Sprint Management: Skilled in leading agile product development, backlog prioritization, and sprint planning to deliver outcomes efficiently and iteratively.Cross-Functional Leadership: Experience leading cross-functional teams across engineering, design, data, and go-to-market.User-Centric Design: Skilled at identifying user friction points and building solutions that accelerate time-to-value and long-term engagement.Automation & Scale: Experience implementing self-service, automation, and lifecycle initiatives that enable growth at scale.Data Fluency: Comfortable with experimentation frameworks (A/B testing, funnel optimization, cohort analysis) and using insights to guide decision-making.Strategic Vision: Ability to balance near-term growth opportunities with long-term product vision and organizational goals.Collaboration & Influence: Exceptional communication skills to align stakeholders, gain buy-in, and inspire teams toward shared outcomes.Education & RequirementsBachelor's degree in a related field, or equivalent practical experience with demonstrated success in product management and growth-focused roles.6+ years of product management experience, with at least 3+ years in a senior PM or leadership role.Proven success in product-led growth environments, with direct ownership of adoption, activation, and engagement metrics.Experience leading teams in mature product organizationsbalancing strategy, execution, and scaling initiatives across functions.Strong track record of execution, with the ability to move from strategy to shipped product effectively and efficiently.Deep understanding of growth levers such as onboarding, funnel optimization, lifecycle automation, and product-driven expansion.Demonstrated ability to work effectively with engineering, design, and data teams in an agile environment.Excellent analytical, communication, and stakeholder management skills.