Marketing Manager
3 days ago
Assist, Marketing Manager - LAC (Bilingual)
Miami, FL, USA
Req #1504
Tuesday, October 15, 2024
Region: Miami, FL USA
Ready for a fresh, new career? Look no further because one of the world‘s most iconic brands can help you get there.
Why Join Us?
At Subway, ‘better‘ is baked into our DNA. We are a brand that believes in continued improvement ... in our lives, our businesses, and our planet. From the handshake that started our very first sandwich shop to earning our position as one of the world‘s leading restaurant brands, we‘ve always embraced change and the path ahead. And today, we‘re making better living way easier.
Our purpose is about more than the food we serve in our restaurants. It‘s centered on fueling healthy businesses and healthier lives. It is one of the most exciting times to join the Subway team and contribute to our transformational journey.
About the Role:
We have an exciting opportunity to support our Latin America & Carribean (LAC) Marketing & Culinary team as an Assistant Marketing Manager. This role will be based in Miami, FL. The Assistant Marketing Manager will be an important team member for the implementation of the annual marketing calendar, working together with local teams in advertising and innovation projects and processes to increase market‘s profitability. The Assistant Marketing Manager will be leading and supporting the execution of print materials in support of consumer-facing National communications, Digital campaigns, Delivery calendar and execution, and the Local Store Marketing process.
If you feel that this is the role for you, and you are successful with your application, be ready to be Bold, Empowered, Accountable, and ready to have Fun in a fast paced and agile working environment.
Responsibilities include but are not limited to:
- Lead Delivery strategy (own and third-party aggregators) - calendar construction and execution - Collaborate with Operations and local team to manage strategy and build Monthly Playbook.
- Lead and/or support execution of print/POP + Menuboards (print and digital) for National consumer-facing communications and market tests; including management of timelines, legal review, color-material review with the printer and budgets. Work with external agencies and internal customers to ensure the timely execution of campaigns.
- Lead Local Store Marketing process - Work along with the local team and creative agency in order to meet the specific needs of the franchisees‘ restaurants.
- Support Communications Strategy - Work together with the creative teams to review the different marketing assets such as TV Commercials, Digital Advertising (Social networks, Banners, posts, videos, web pages),OOH, Press, Radio, etc.
- Field work along with the local team - Market and competitors‘ analysis, including prices, menus, products, and costs.
- Support in Budget management - Estimate review, approvals, invoice inputting, cost management and sales forecasting.
- Support pre-production of national Television productions and photography food shoots
- Support innovation process working together with Supply Chain, and Operations.
- Coaching Internal meetings with local team and agencies: Schedule, set-up, assist weekly/monthly conference calls and deck.
- Other support tasks as required and assigned.
- There will be travel involved in this role (about 20%).
Qualifications (some examples listed below):
- 5-7 years of experience.
- College degree in Business (Marketing focus), Commerce, Communications, or related field.
- 2 years food service experience, preferably with Agency or Corporate Brand Marketing/field teams.
- Digital systems experience.
- QSR or hospitality experience preferred.
- Bilingual (English); Advertising Agency or Marketing Communications experience. Must be able to read, write, and speak fluent English and Spanish.
- Must be proficient in Microsoft Word, Excel and PowerPoint.
- Excellent communication skills with the ability to multi-task in a fast-paced environment.
- Self-starter with demonstrated strategic thinking and leadership skills.
- Track record of driving strong business results.
- Strong attention to detail and strong project management skills.
What do we Offer?
- Insurance Plans (Medical/Life)
- Pension/401K/RSP (country specific)
- Competitive Bonus
- Mobility Allowance
- Tuition Reimbursement
- Company Holidays
- Employee Resource Groups
- Volunteering time
- And Many More.....
The Company is only considering applicants who are currently authorized to work in the country the position is based. AA/EOE/M/F/D/V
Actual pay is determined based on a number of job-related factors including skills, education, training, credentials, qualifications, scope and complexity of role responsibilities, geographic location, performance, and working conditions.
Other details
Job Family
Mktg Mgmt & Support
Pay Type
Salary
Employment Indicator
Regular
Apply Now
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It is one of the most exciting times to join the Subway team and contribute to our transformational journey. nAbout the Role: nWe have an exciting opportunity to support our Latin America & Carribean (LAC) Marketing & Culinary team as an Assistant Marketing Manager. This role will be based in Miami, FL. The Assistant Marketing Manager will be an important team member for the implementation of the annual marketing calendar, working together with local teams in advertising and innovation projects and processes to increase market‘s profitability. The Assistant Marketing Managerwill be leading and supporting the execution of print materials in support of consumer-facing National communications, Digital campaigns, Delivery calendar and execution, and the Local Store Marketing process. nIf you feel that this is the role for you, and you are successful with your application, be ready to be Bold, Empowered, Accountable, and ready to have Fun in a fast paced and agile working environment. n nResponsibilities include but are not limited to: n nLead Delivery strategy (own and third-party aggregators) - calendar construction and execution - Collaborate with Operations and local team to manage strategy and build Monthly Playbook. nLead and/or support execution of print/POP + Menuboards (print and digital) for National consumer-facing communications and market tests; including management of timelines, legal review, color-material review with the printer and budgets. Work with external agencies and internal customers to ensure the timely execution of campaigns. nLead Local Store Marketing process - Work along with the local team and creative agency in order to meet the specific needs of the franchisees‘ restaurants. nSupport Communications Strategy - Work together with the creative teams to review the different marketing assets such as TV Commercials, Digital Advertising (Social networks, Banners, posts, videos, web pages),OOH, Press, Radio, etc. nField work along with the local team - Market and competitors‘ analysis, including prices, menus, products, and costs. nSupport in Budget management - Estimate review, approvals, invoice inputting, cost management and sales forecasting. nSupport pre-production of national Television productions and photography food shoots nSupport innovation process working together with Supply Chain, and Operations. nCoaching Internal meetings with local team and agencies: Schedule, set-up, assist weekly/monthly conference calls and deck. nOther support tasks as required and assigned. nThere will be travel involved in this role (about 20%). n n nQualifications (some examples listed below): n n5-7 years of experience. nCollege degree in Business (Marketing focus), Commerce, Communications, or related field. n2 years food service experience, preferably with Agency or Corporate Brand Marketing/field teams. nDigital systems experience. nQSR or hospitality experience preferred. nBilingual (English); Advertising Agency or Marketing Communications experience. Must be able to read, write, and speak fluent English and Spanish. nMust be proficient in Microsoft Word, Excel and PowerPoint. nExcellent communication skills with the ability to multi-task in a fast-paced environment. nSelf-starter with demonstrated strategic thinking and leadership skills. nTrack record of driving strong business results. nStrong attention to detail and strong project management skills. n n nWhat do we Offer? n n nInsurance Plans (Medical/Life) nPension/401K/RSP (country specific) nCompetitive Bonus nMobility Allowance nTuition Reimbursement nCompany Holidays nEmployee Resource Groups nVolunteering time nAnd Many More..... n n nThe Company is only considering applicants who are currently authorized to work in the country the position is based. 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- Miami, FL, USA
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