Marketing Program Manager

1 month ago

Staten Island, New York, United States TEKsystems Full time

Our client, a large Healthcare System in New York, is looking to hire an eager, sharp, marketer to join their team The Marketing Program Manager role is responsible for assisting Regional and/or Clinical Service Marketing team with all aspects of day-to-day management for campaign planning and implementation required to support the marketing needs of the Healthcare System. Responsibilities include but are not limited to the development, implementation and analysis of marketing projects with a focus on acquisition & retention marketing, performance marketing, local brand building, data analysis and project management.

  • Works closely with marketing leadership on the development of marketing strategy and execution, collaborating with the full Marketing & Communications team to support business goals.
  • Builds and maintains relationships with Healthcare system partners within their region/service line .
  • Assist in the development and execution of acquisition and retention strategies.
  • Assist in the development of strategic, media and research briefs for internal and external partners to ensure project goals and objectives are clearly defined, utilizing a 360-degree approach (owned, earned and paid).
  • Assist in the development of projects from initial request through to project completion, ensuring timely delivery of materials, deadlines are met, and projects track to budget.
  • Support the team with media planning, implementation, and performance tracking to determine campaign effectiveness & ROI impact.
  • Coordinate and act on day-to-day needs of business partners, including unpaid marketing deliverables.
  • Coordinate and manage marketing agendas, meeting deliverables and follow-up needs.
  • Support the team during the creative development process.
  • Remain current on Company's awards, badges and key differentiators.
  • Remain current on the competitive landscape and media trends.

Required Experience & Qualifications

  • Bachelor's Degree in Marketing, Advertising or related field/experience.
  • Minimum of 4 years of experience in marketing role.
  • Experience in a marketing/creative agency is a plus
  • Experience in the Healthcare industry preferred, but not required.
  • Strong project management and organizational skills.
  • Ability to keep multiple projects, at different phases in their life cycle, moving forward through to completion.
  • Proven ability to work with numbers and provide recommendations based on analysis.
  • Self-starter with exceptional time management skills, high degree of initiative, and positive can-do attitude willing to pitch in wherever needed.
  • Strong computer skills including Excel and PowerPoint capabilities.

Onsite requirements (HYRBID)

  • REQUIRED - onsite in Staten Island, NY 2-4 days a week
  • Occasional travel to New Hyde Park, NY (flexible)
About TEKsystems:

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

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