Associate Director of Athletics, External Relations

Details

Posted: 04-May-24

Location: Standish, Maine

Type: Full-time

Categories:
Operations

Operations - Event Management

Operations - Marketing/Promotions

Operations - Sports Information

Sector:
Collegiate Sports

Preferred Education:
4 Year Degree

On the shore of Sebago Lake and 30 minutes from Portland, Maine, Saint Joseph's College of Maine seeks an Associate AD for External Relations.

This position will serve as a member of the athletics leadership team.

The individual will support the Department of Athletics through overseeing all aspects of athletics communications, supervising athletics communications and event management staff, and overseeing signature departmental events.

Primary Duties
> Leads athletics communications team by coordinating, operating and/or supervising staff on statistical tracking programming and livestream broadcasts at home events
> Serve as primary media contact and liaison with local and national media for athletics related requests.
> Coordinate the recognition, nomination and promotion of national, regional and conference award candidates for both athletic and academically-based awards
> Oversee and manage athletics web presence ) and social media platforms
> Develop, coordinate and promote webcasting to highlight department initiatives and programs, which includes promoting current platforms and developing new strategies to continue to increase followers on both the webcasts and within social media
> Ensure a consistent image and appropriate brand identity usage as it relates to institutional guidelines and marketing materials
> Oversee the design, editing, production and distribution of promotional and marketing materials to include but not limited to, press releases, score reporting, social media graphics, promotional banners, and other related information and materials
> Supervise the management and storage of archival and historical data, photos and other materials through our online file sharing in Google Drive
> Develop and implement a marketing strategy to strengthen regional and/or national presence with the goal of enhancing and developing recruitment, retention and revenue generation
> Supervise and mentor graduate assistant position for athletics communications & event management
> Ensures appropriate staffing and training of student workforce for athletics communications, event management and other departmental events
> Organize annual selection of Hall of Fame inductees and organization of event
> Coordinates organizational efforts for Senior Student-Athlete Banquet

Education and Experience:
Bachelor's degree or an equivalent combination of education and experience, a proven team player with at least 3 years of experience within a college athletics communications office.

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