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Content Producer, CNN Newsource Newsgathering
4 months ago
Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
** Please note this role is an in-office position based in our Atlanta office only**
Your New Role...
The Newsource Newsgathering Content Producer facilitates and curates the acquisition of top and trending stories daily for both CNN platforms and CNN partners, mastering 3 core job components - content awareness and value, highly maintained relationships, and local news marketplace business prowess.
Content Producers operate within a 24-hour environment – flexible working hours, such as during early mornings, nights, weekends, and holidays are a must.
Your Role Accountabilities...
The Content Producer surfaces the best content for broadcast and digital by maintaining regular communication with affiliates via traditional and non-traditional means. The ironclad relationships established by Content Producers pays vital dividends in ease of access to affiliate content, especially in breaking news. Growing and maintaining relationships is a critical component of the value a Content Producer brings to both CNN and its affiliate partners.
In addition, the content producer produces regional content for distribution via Bitcentral for affiliate use, and ensures that all content contains accurate editorial information for live, tape and archive purposes
The Content Producer maintains a dual goal - satisfying the changing needs of both CNN platforms and CNN partner affiliates, ensuring all editorial content needs are being met in a timely manner for consideration of network coverage across all platforms including but not limited to CNN, HLN, Digital and the Documentary Unit.
The content producer is a journalist with a business mindset who recognizes the affiliate landscape calls for news gatherers to have an understanding of the changing needs of the affiliate business in addition to being a solid journalist.
The content producer recognizes that the daily Newsgathering of affiliate content is a balancing act between the journalistic needs and the changing needs of the business.
The Content Producer develops and maintains solid business partnerships with Newsource Sales Representatives to help collaborate on a solid affiliate relationship. The content producer should have a working knowledge of major group deals and station contracts as it pertains to Newsgathering in order to help maintain a healthy affiliate relationship.
Qualifications & Experience...
- BA/BS in Journalism, Television-Film Production, Communications or related discipline or equivalent in experience.
- Minimum experience requirements include 5 years' experience in news environment and previous news room experience.
- Desirable Requirements (not mandatory)
- Experience newsgathering in social media outlets.
- Knowledge of Newsource distribution platform BitCentral
How We Get Things Done...
This last bit is probably the most important Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at