Director of Ticketing

7 days ago

Arvada, Colorado, United States teamworkonline Full time

Overview

This position is a Director of Ticketing & Marketing to oversee multiple types of ticketing systems and marketing strategies and incentives at the venue. Responsible for the administration and management of the computerized ticketing system at the Liberty First Credit Union Arena. Responsible for venue seating manifest and coordination of changes in venue configuration with promoters and ticketing agency. Responsible for non-computerized ticketing sales. Balances event Box Office statements. Responsibilities include cash flow management, vault operations to include petty cash and deposit administration. Performs recordkeeping on a daily basis as required and provides special reporting on a daily basis to meet the needs of promoters, advertising staff, operations staff and the business office. Responsibilities also include development of marketing plans for the venue, shows and to assist promoters with marketing needs.

This role will pay a salary of $65,000 to $70,000.

For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 12 holidays)

Job Expires 9/30/24.

Responsibilities

  • Administration and management of computerized ticket system from point of event booking through event settlement.
  • Develop and execute comprehensive marketing plans for each venue, aligning with overall business objectives, audience demographics, and revenue goals.
  • Lead brand awareness, ticket sales, and event attendance through targeted campaigns across various channels, including digital marketing, social media, email marketing, traditional advertising, and partnerships.
  • Collaborate with venue management, event promoters, and internal stakeholders to identify strategic marketing opportunities, create compelling messaging, and coordinate promotional efforts for a diverse range of events, including concerts, conventions, sporting events, theatrical performances, and community gatherings.
  • Utilize data analytics and market research to evaluate campaign performance, track key performance indicators (KPIs), and make data-driven decisions to optimize marketing strategies and maximize ROI.
  • Manage marketing budgets effectively, allocating resources efficiently to achieve marketing objectives while ensuring cost-effectiveness and accountability.
  • Cultivate strong relationships with media outlets, influencers, sponsors, and community partners to amplify marketing efforts, secure promotional opportunities, and enhance the venues' visibility and reputation within the local and regional market.
  • Stay informed about industry trends, competitive landscape, and emerging technologies to identify innovative marketing tactics, capitalize on market opportunities, and maintain a competitive edge in the entertainment industry.
  • Input and retrieve data from ticketing system.
  • Maintains contact with the event promoter from initial booking through event settlement.
  • Configures and re-configures the Venues to meet specifications set forth by the Event Promoter and changes to anticipated attendance.
  • Work with promoters to develop scaling and ticket pricing for events to include presales, VIP Packages, auctions, flexible pricing and ticket exchange.
  • Monitor sales and communicate sales patterns to promoter to maximize sales and potential revenue as well as ensure that tickets sales for the event are distributed throughout all available seats.
  • Configures and reconfigures venues to achieve a full house appearance and maximize sight-lines.
  • Communicate with internal staff with regard to event sales to comply with established policies and procedures.
  • Cash flow management for Box Office.
  • Supervises and oversees Box-Office part-time staff.
  • Provide daily reporting as well as event receipts reports to Business Office to assist with event posting and balancing to comply with established policies and procedures.
  • Other duties and responsibilities as assigned.

Qualifications

  • Bachelor's Degree or better from an accredited college or university with major coursework in marketing, public relations, business administration or other related field
  • Minimum 5-7 years of increasingly responsible experience in marketing/ ticketing required, preferably with a sports facility, convention center, performing arts facility or other multi-purpose public assembly facility
  • Knowledge of marketing and advertising/sponsorship program development
  • Demonstrated proficiency in Microsoft Office applications and word processing, spreadsheets, database, presentation, graphic design, PowerPoint and Internet software
  • Analytical skills to forecast and identify trends and challenges using website analytics
  • Basic computer proficiency: Outlook, Excel, Word, and PowerPoint
  • Excellent verbal and written communication skills
  • Must be able to project a professional manner and appearance, and communicate effectively with clients, senior management, staff and the general public
  • Digital expertise with various digital channels including website optimization, social media, and data acquisition.
  • An entrepreneurial spirit and an internal motivation that inspires others to think more and do more

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