Product Director

Found in: beBee jobs US - 3 weeks ago


Horsham, Pennsylvania, United States Johnson & Johnson Full time
Janssen Biotech Inc., of the Johnson & Johnson family of companies, is currently recruiting for a Product Director (Senior Manager), Oncology Market Access Marketing, Darzalex, located in Horsham, PA.

At Janssen, we are creating a future where disease is a thing of the past. We're the Pharmaceutical Companies of Johnson & Johnson, working tirelessly to make that future a reality for patients everywhere by fighting sickness with science, improving access with ingenuity, and healing hopelessness with heart. We focus on areas of medicine where we can make the biggest difference: Cardiovascular, Metabolism, & Retina; Immunology; Infectious Diseases & Vaccines; Neuroscience; Oncology; and Pulmonary Hypertension.

As the fastest growing Oncology company, we are focused on transforming care and delivering innovative therapies for patients facing unmet medical needs to help them live longer and better. Our robust portfolio of cutting-edge oral, biologic and cell therapies include novel approaches to predict, prevent, intercept, detect and potentially defeat cancer someday changing the way cancers are treated. Learn more at . Follow us at @JanssenUS .

The Product Director will oversee the development and implementation of market access strategies supporting DARZALEX. In this role you will shape market access strategies across channels to drive access, affordability, and persistency for DARZALEX patients, as well as drive field execution of market access messaging. The Product Director will work closely with multiple functions including Strategic Customer Group (SCG), Government Affairs, Policy and Advocacy, Franchise Marketing, Sales, Sales training, Business Analytics, Medical Affairs, RWV&E, R&D, and outside vendors to effectively execute key commercial activities.

Position Description:
  • Leads development of comprehensive marketing plans, including strategy, positioning, and messaging, to achieve business goals
  • Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Global Commercial Strategy Organization, Sales, Sales Learning & Development, Medical Affairs, and key internal partners
  • Develop content with learning and development team for sales meetings and ongoing field development to support brand strategies
  • Lead advisory boards, analytics, and market research to generate insights for marketing initiatives in partnership with the insights and analytics team
  • Analyze market access trends, brand performance, customer, and competitor insights, to evolve market access strategies that help to secure access with payers, hospital/ IDNs, Federal/VA, and GPOs
  • Manage the market access AOR and budget to ensure timely execution of a robust and competitive market access promotional plan
  • Serve as the market access lead in Brand Business Planning and support all work-streams related to access and reimbursement

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