Head of Marketing and Community

3 weeks ago

Philadelphia, Pennsylvania, United States Mentee Full time

**

Company Overview:

Mentee is a vibrant, fast-paced startup dedicated to revolutionizing the college admissions journey. We match high school students with personalized college mentors, ensuring every student can navigate the college application process with confidence and insight. Our mission is to bring authentic perspectives to college life and make the path to higher education clearer and less stressful.

Location: Remote (Philadelphia, NYC, Seattle/Bellevue WA areas preferred)

Hours: Mostly asynchronous. Expect evening availability for team meetings for east coast applicants. Expect at least 25 hours of work per week

Pay: Combination of equity, monthly base stipend, and milestone bonuses

Note: Please do not apply if you must be paid a full salary immediately. Expect that this role will entail of a low base monthly stipend + future equity as payment until another round is raised.

Position Overview:

As Head of Marketing and Community at Mentee, you'll be the voice that connects our brand with high school students, college mentors, and parents. You'll craft engaging, informative, and inspiring content across multiple platforms to help our audiences understand the value Mentee brings to their educational journey. Your work will play a pivotal role in driving our mission forward and helping us reach our company goals.

Key Responsibilities:

Content Creation: Brainstorm and develop a wide range of creative content concepts that are fresh, engaging, and resonate with our diverse student and parent audiences. In other words, someone a little bit addicted to social media and current trends
Strategy Development: Work closely with the CEO to create a cohesive content marketing strategy that aligns with Mentee's business goals and engages each segment of our audience effectively
Front End Wordsmith: Creative wordsmith who can sprinkle our website and landing pages with a touch of magic website dust (think HTML, CSS, and JavaScript tweaks) to ensure they function flawlessly and look their absolute best.
Audience Engagement: Use your understanding of our audiences to tailor messages that speak directly to high school students, mentors, and parents. Your content should inspire, educate, and reassure both customers and our strong network of college mentors
Analytics: Monitor content performance and use insights to refine strategies, ensuring content is impactful and reaches the intended audience.

What We're looking For:

A team player who can embrace the chaos of startup life with a smile, always ready to pivot, adapt, and conquer whatever challenges come our way
Someone with a strong "yes and" mentality who is always looking to exceed, not meet expectations and deadlines
Attention to detail and strong time management skills. In other words, nothing accidentally gets past you, even in the hustle and bustle of start-up life
A social butterfly - a strong communicator who is willing to showcase who we are through an online presence (without being annoying of course)
Someone with a special superpower for coming up with catchphrases, captions, and puns

Can explain unconventional ideas in a way that even our grandmas could understand

Qualifications:

Bachelor's degree in Marketing, Communications, English, or related field.

2+ years of experience in content marketing, with a portfolio that showcases your ability to engage diverse audiences.

Avenues: Instagram, LinkedIn, Tiktok, Email, Podcasts

Excellent writing, editing, and communication skills

A passion for storytelling and a creative mindset

Ability to work independently and collaboratively in a fast-paced startup environment

Passion for education and a deep understanding of the high school to college transition

Bonus points if you:

Had an obsession with Among Us during the lockdown (classic team meeting game)

Always text your friends back asap We're a small team that emphasizes community

We know, every company will tell you this in the job description. This is NOT your typical marketing role. We are a small, investor-backed start-up and are looking for someone who is a go-getter, a creative thinker, and most importantly, someone who can have fun and collaborate with the rest of the team while getting the job done

**
Mentee focuses on Education and Education Technology. Their company has offices in Philadelphia. They have a small team that's between 1-10 employees.
You can view their website at or find them on LinkedIn.

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