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Sr. Product Marketing Manager

3 months ago

Alpharetta, United States Zoom Full time

What you can expect

We are hiring a Sr. Product Marketing Manager to focus on our Contact Center AI solutions to join our Product Marketing team at Zoom This is a U.S. individual contributor role with no direct reports. This role requires an individual with an understanding of Generative AI in the contact center space. Zoom AI Companion for Contact Center, Zoom AI Expert Assist and Zoom Virtual Agent help CX leaders outpace customer expectations. They empower agents and help deliver better business outcomes.

About the Team

You will be responsible for setting the marketing growth strategy by partnering with sales, product and marketing teams. You will deliver differentiated messaging and vision to take Zoom AI for Contact Center and ZVA to the next level You will collaborate with product management and sales teams to own and execute marketing and enablement plans. You will be focusing on growing pipeline, sales, and adoption in this high-growth segment.

Responsibilities

  • Leading go-to-market marketing, pipe generation, enablement plans and aligned execution with the goal of driving customer acquisition, upsell and retention. Craft target personas and growth ICPs and build effective go-to-market targeting each
  • Owning, developing and clearly articulating the Zoom Contact Center AI and ZVA value proposition & messaging. Creating effective growth marketing plans aligned to sales priorities (sales enablement, discovery guides, personas, journey mapping) and customer facing assets (white papers, solution guides, demos)
  • Analyzing data to identify opportunities including pricing, sales, channel performance and customer buy-flows to simplify and remove friction from the process and increase adoption
  • Understanding the market, segmentation and opportunities globally to position ZCC AI and ZVA effectively. Identifying product attach strategies within the existing Zoom portfolio of products
  • Using insights from internal teams, customers and research to inform the go-to-market strategy. Be the leader and speaker regarding how customers can use ZCC AI and ZVA
  • Aligning and defining KPIs to create sales tools, integrated campaigns and marketing assets that make an impact throughout the buyer journey
  • Being the expert of the Zoom Contact Center market landscape, understanding key differentiators with the ability to deep dive into analytics. Reporting needs to craft differentiated messaging

What we're looking for

  • 10+ years professional experience in product marketing within the SaaS space. At least 2 years in a role owning product marketing tasks for a contact center SaaS solution with a focus on Gen AI and/or conversational AI
  • Able to deliver simple and actionable analysis using storytelling and verbal communication
  • Able to be successful in matrixed organizations
  • Proof of working relationships across all levels and building cross-functional relationships with key stakeholder including Product, Engineering, Customer Success, and Sales

Salary Range or On Target Earnings:

Minimum:

$121,600.00

Maximum:

$266,000.00

In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.

Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.

We also have a location based compensation structure; there may be a different range for candidates in this and other locations

At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application

Anticipated Position Close Date:

08/30/24

Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn ) for more information.

About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Here, you'll work across teams to deliver impactful projects that are changing the way people communicate and enjoy opportunities to advance your career in a diverse, inclusive environment.

Our Commitment​We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines.

We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form ) and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

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