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Senior Group Marketing Manager, Anterior Interbody Fusion
3 months ago
At Globus Medical, we move with a sense of urgency to deliver innovations that improve the quality of life of patients with musculoskeletal disorders. Our team is inspired by the needs of these patients, and the surgeons and healthcare providers who treat them. We embrace a culture of exceptional response by partnering with researchers and educators to transform clinical insights into tangible solutions. Our solutions improve the techniques and outcomes of surgery so patients can resume their lives as quickly as possible.
Position Summary:
The Senior Group Marketing Manager, Anterior Interbody Fusion (IBF), is responsible for driving the direction of the product portfolio and leading the team to execute on strategic initiatives for growth. This individual provides direction and support for products and applications and is responsible for portions of the design, implementation, and maintenance of future products and applications for the Anterior Interbody Fusion portfolio. The Senior Group Marketing Manager also provides technical, sales and management expertise and develops more junior team member's competencies in marketing initiatives.
Essential Functions:
- Oversees the definition and validation of market requirements in collaboration with upstream marketing leadership
- Maintains deep technical knowledge to support the sales force on product positioning
- Manages the training and support efforts for relationship building with targeted surgeons and staff, as well as enhances the corporate image on all our innovative products and procedures
- Responsible for team's execution of marketing programs to educate and engage surgeons on your products and platforms in support of the sales process
- Owns revenue and margin targets for procedure portfolios
- Manages team to create multi-channel marketing campaigns, including core content development, messaging and positioning, for procedural portfolio and ensure alignment across regions
- Manages team collaboration to ensure regional requirements are incorporated as inputs in product management and product development processes as well as downstream marketing requests (e.g., support)
- Provides regular weekly, monthly and timely feedback on a variety of topics, including sales performance and penetration, market feedback, new target accounts, ideas regarding sales growth and new product development opportunities
- Consolidates forecasting, reporting and measurement of portfolio performance globally
- Maintains a complete understanding of the relevant targeted market(s), including customer needs assessments, knowledge of competitive options, and market opportunity assessments
- Performs other duties as assigned
- Adheres to the letter and spirit of the company Code of Conduct, the AdvaMed Code, MedTech Code, and all other company policies
- Ensures Compliance with applicable governmental laws, rules, and regulations, both in the United States and internationally, by completing introductory and annual training and maintaining knowledge of compliance as it applies to your role
- Represents the company in a professional manner and upholds the highest standards of ethical business practices and socially responsible conduct in all interactions with other employees, customers, suppliers, and other third parties
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.
Qualifications:
- Typically requires a minimum of 12 years of related experience with a Bachelor's degree, or 8 years and a Master's degree, or a PhD with 5 years' experience, or equivalent experience
- Drive ownership across projects with a bias toward action, along with a clear ability to align project prioritization across multiple groups
- Demonstrated ability to interface with multi-disciplinary teams and senior leadership across all facets of the business
- Demonstrated ability to analyze and articulate complex sets of metrics and information into a clear written analysis
- Preferred previous experience in medical marketing
- Excellent verbal and written communication skills
- Attention to detail
- Self-starter
- Advanced critical thinking and problem-solving skills
- Ability to travel up to 20% of the time Delete if not required
Physical Demands:
The physical demands listed here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
- Required to sit; climb or balance; and stoop, kneel, crouch or crawl
- Required to regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds
- Required to possess specific visons abilities, including: close vision, distance vision, color vision, peripheral vision, depth perception and capacity to adjust focus
Our Values:
Our Life Moves Us philosophy is built on four values: Passionate About Innovation, Customer Focused, Teamwork, and Driven.
- Passionate about Innovation: Improving patient care by delivering advanced technology to our customers is at the core of what we do. We are passionate in our role in improving the lives of patients by continuously developing better solutions.
- Customer Focused: We listen to our customers' needs and respond with a sense of urgency.
- Teamwork: Working together, anything is possible. We value every person on our team and treat each other with respect. We are accountable to one another and support each other. Together, we make each other stronger.
- Driven: We pursue our mission with energy and passion. We are nimble, results-oriented and decisive. We overcome obstacles that arise in our quest to deliver solutions that will improve the lives of our customers and patients.
Equal Employment Opportunity:
Globus Medical is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, age, disability, marital status, pregnancy, national origin or citizenship. We are committed to a diverse workforce. We value all employees' talents and support an environment that is inclusive and respectful.
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.