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Marketing Manager
3 months ago
About us:
A creative marketing agency for the Entertainment Age.
Over the past 20 years, we’ve created more than 10,000 campaigns for the world's best storytellers and most loved entertainment franchises. With teams centered around Los Angeles and London, we bring marketing, content, and media expertise to every project — independent, major, brand, or franchise. The future belongs to those who entertain. We are growing at a rapid pace and are looking for a Creator Marketing Manager (Full-Time) to join our Global Creator team and build on our work of delivering world-class service to entertainment studios.
About the role:
The Creator Marketing Manager is a key role within our creative agency, responsible for developing and executing creator marketing campaigns. This position requires a deep understanding of social media and creator trends as well as strong communication and organizational skills. The Creator Marketing Manager will collaborate with clients, internal teams, and external partners to enhance brand visibility, generate buzz, and drive engagement for our clients.
Core responsibilities will include:
- Research, identify, and evaluate relevant creators aligned with client objectives and target audience.
- Develop and maintain relationships with creators, negotiate partnerships and secure collaboration opportunities.
- Create and execute creator marketing campaigns, including briefing creators, managing content creation, and tracking campaign performance.
- Create and understand contracts with the creators and lead on redline changes.
- Monitor industry trends and emerging platforms to stay up-to-date with creator marketing best practices.
- Ensure campaigns stay within budget and the budget is accurately tracked and creator payments are paid in a timely manner.
- Facilitate partnerships and collaborations between creators, clients, and other brands to drive cross-promotion opportunities.
- Collaborate with creative teams to develop compelling content ideas and campaigns that align with client goals.
- Provide guidance and support to creators and content creators to ensure brand messaging and standards are met.
- Lead brainstorms and support the Creator Marketing & PR Director (US)/VP, Creator Marketing in creating/presenting/submitting pitch decks.
Creator campaign analysis & Reporting
- Track and analyze key performance indicators (KPIs) for creator campaigns.
- Prepare reports and presentations to communicate campaign results, insights, and recommendations to clients and internal stakeholders.
- Continuously monitor and optimize campaigns based on data-driven insights to maximize performance and ROI.
Client relationships
- Serve as the main point of contact for clients, ensuring clear and effective communication throughout the campaign process.
- Collaborate with internal teams, including account managers, creative teams, and social teams, to align strategies and deliver exceptional client service.
- Foster strong relationships with external partners, such as creators and talent agencies.
Other
- Ensure a fun, respectful environment while keeping the team inspired and motivated
- Work daily with the Creator team to prioritize and delegate work while offering guidance, direction and support
- Lead by example in adopting office and business management processes
- Represent the company at trade and industry events
- Deliver against key competencies and agreed S.M.A.R.T. objectives
- Carry out any training identified by your manager
About you:
- Positive, upbeat, collaborative, energetic and deeply passionate about all things film and entertainment.
- You have 2-5 years of entertainment experience in influencer/creator marketing, with experience working with film and TV studios an advantage.
- Incredible attention to detail, excellent written, organizational and time management skills.
- Reliable and confident with a deep knowledge of creator practices.
- Lead and strategize campaigns and teams with minimal supervision.
- Must have excellent creator and talent rep contacts with whom you have cemented relationships with that have resulted in successful campaigns.
Other Information:
Think Jam is an equal opportunity employer and welcomes applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. We actively encourage people from all walks of life, including those from historically marginalized groups and non-traditional backgrounds to apply.
We strive to create a great environment and an opportunity to work with an excellent team of people. Our perks include:
- Health insurance package
- Parental leave package
- 15 vacation days; rising 1 per year up to 20 days
- 11 public holidays
- Sick time, plus time off for birthdays, cultural/religious holidays, voting, and charity work.
- 401K facility
- Salary range: $60k-$70k per annum (depending on experience)