Marketing Manager
6 days ago
Responsibilities:
- Design and execute innovative marketing strategies to boost brand visibility and drive lead generation.
- Develop, launch, and oversee multi-channel marketing campaigns, including social media, email, and paid advertising.
- Collaborate with sales and business development teams to create targeted marketing assets and initiatives.
- Perform market research and analyze customer insights to uncover trends and identify growth opportunities.
- Track and evaluate campaign performance, making data-driven adjustments to optimize results.
- Manage marketing budgets effectively and prepare detailed performance reports for senior leadership.
Required Skills:
- Bachelor's degree in marketing, business, or a related field
- 3+ years of experience in marketing, ideally in the transportation, shipping, logistics industry
- Experience in developing and executing marketing campaigns across multiple channels
- Experience in conducting market research and analyzing customer data to inform marketing strategies
- Proficient in Microsoft Office Suite and marketing automation tools
- Experience with Adobe Creative Suite is a plus
Compensation:
$70k – $105k
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