![Wilder Fields](https://media.trabajo.org/img/noimg.jpg)
Brand Marketing Manager
2 months ago
Brand Marketing Manager
About Wilder Fields:
Wilder is a rapidly growing, venture-backed food and agriculture company that sustainably grows fresh, flavorful, nutrient dense microgreens. We vertically farm microgreens in repurposed buildings without pesticides or fertilizer and use 98% less water and 97% less land than traditional field farming. Our goal is to become the leading grower and provider of fresh microgreens and related CPG products to supermarkets, food service companies, food manufacturers, and consumers, all while growing from $5M in sales to $75M by 2029. We see ourselves as a first-of-kind microgreens foods company that not only grows and sells fresh microgreens but also productizes them. In addition to our fresh microgreens, which are available throughout the Midwest, we have commercialized Daily Elements (www.getdailyelements.com), a microgreens-based powder that sells direct-to-consumer.
About the Role:
Please Note: This role is hybrid but can be largely remote.
As we enter an ambitious growth phase, we're in search of a Brand Marketing Manager, focusing on brand strategy and brand standards implementation, while supporting growth and field marketing efforts to elevate our customer acquisition efforts to the next level.
Reporting to the Director of Marketing, the Brand Marketing Manager will own our earned/organic channels, standing up and driving brand marketing initiatives for Wilder Fields. Additionally, this role will be a key player in establishing project management processes and will be highly involved in all aspects of creative initiatives such as social media strategy, marketing collateral, packaging design, and event design (such as trade shows, in-person experiences, etc.). As the organization’s day-to-day brand touchpoint, this role is expected to be very collaborative and interact with agency partners. We also welcome candidates who have broad knowledge of various Consumer Product Goods categories.
What You’ll Do:
Brand Strategy
• Collaborate with Director of Marketing and agency partners on Wilder Fields’ evolving brand direction;
• Own the creation and implementation of the brand guide;
• Own social strategy and editorial calendar for all business units. Monitor brand sentiment and identify opportunities to engage with our target audiences;
• Collaborate with Product Manager on launch and commercialization strategies to ensure all consumer touch points align with the Wilder Fields brand; and
• Assist with development of insights and analytics practice within the Wilder Fields organization to support and inform short and long term business objectives.
Process Management
• Establish day-to-day project management process in the Marketing organization, assisting the Director of Marketing and Product Manager in maintaining budget and deadlines for creative projects;
• Assist Product Manager with gathering and sharing customer feedback to broader organization, continuously identifying opportunities for improvement, growth, and innovation;
• Act as traffic control for cross-functional marketing projects; and
• Conduct competitor brand audits to identify areas of innovation and differentiation for Wilder Fields.
Content Development
• Manage all facets of marketing, creative and content development across fresh and shelf-stable product lines;
• Collaborate closely with R&D teams and industry experts (such as vendor partners, researchers, nutritionists and dietitians) to create content supporting the health benefits of microgreens;
• In collaboration with Brand, spearhead the development and approval of packaging artwork, ensuring it resonates with our brand identity; and
• Coordinate with design agencies and sourcing partners to balance aesthetics, function, and cost.
Marketing & Commercialization Support
• Support the creation of marketing content and sales collateral;
• Support Sales in presentations and product sell-in; Collaborate with product, growth and digital marketing functions and agencies to launch and support product lines; and
• Manage logistics and budget for event and field marketing initiatives.
What You Should Have:
• Bachelor’s degree from a four-year college or university with an emphasis in Marketing, Business, Communications or related field. This requirement can be waived for the right candidate with appropriate experience;
• 2-7 years prior marketing experience in brand management, Consumer Packaged Goods preferred;
• Experience with Adobe Creative Suite (Photoshop, Illustrator, Acrobat) and Figma highly preferred;
• Experience or exposure to Byzzer/Nielsen, IRI, Qualtrics, Hubspot, Wordpress, Klaviyo, Meta Business Manager preferred, but not required;
• Appetite to make a mark in a high-visibility role in a rapidly growing organization;
• Team player attitude and interpersonal skills to lead and coach cross-functional teams;
• Ability to balance strategy and execution. Comfortable being hands-on with a can-do approach toward navigating opportunities and challenges in a startup company environment;
• Self-starter with effective project management and multi-tasking skills, with ability to prioritize and meet deadlines with acute attention to detail;
• Excellent verbal, written, and presentation skills; Ability to communicate effectively with teams with varying levels of technical expertise;
• Strong analytical skills essential for market and competitive evaluation, pricing, and product category management;
• A deep interest in social media cultural zeitgeist, social platforms, ad formats and trends; and
• Ability to work with and articulate constructive feedback to creative and digital marketing partners.
Compensation: Competitive and commensurate with experience. Includes base plus options for bonuses, equity options (EAP), health insurance, ancillary insurance and 401(k). Generous PTO policy.
Job Type: Full-time; Hybrid and can be largely remote. Office is located in Calumet City, IL (Chicago area).
Benefits:
• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance
We have other current jobs related to this field that you can find below
-
Marketing Manager
3 weeks ago
Jersey City, United States Reform Marketing Full timeJoin our team at Reform Marketing as a Brand Ambassador and ignite your passion for marketing. As a pivotal member of our dynamic team, you'll embody our brand values, engage with our community, and drive impactful connections that resonate beyond expectations. We are looking for a charismatic and knowledgeable representative who embodies the essence of...
-
Assistant Brand Manager Marketing
3 weeks ago
Jersey City, United States Miracom Hive Full timePassionate about brand management? We have an exciting opportunity for an Assistant Brand Manager to join our dynamic team!As an Assistant Brand Manager, you will play a crucial role in shaping the success of our brand. With your creative thinking and strategic mindset, you will support the development and implementation of brand strategies to enhance brand...
-
Brand Marketing Manager
3 weeks ago
New York City, United States GameChanger Full timeAbout GameChanger: We believe in the life-changing impact youth sports have on and off the field because they encourage leadership, teamwork, responsibility, and confidence—important life lessons that have the power to propel our youth toward meaningful futures. We recognize that without coaches, parents, and volunteers, organized youth sports could not...
-
Brand Marketing Representative
4 weeks ago
Ellicott City, United States DreamCrafters Management Full timeJob DescriptionJob DescriptionDreamCrafters Management is a marketing and consulting company representing some of the most significant telecommunications firms in the nation. As a company, we’ve helped those fortune clients expand their footprint through innovative marketing strategies and cutting-edge advertising. Due to the growth, we have seen over the...
-
Brand Marketing Representative
7 days ago
Ellicott City, United States DreamCrafters Management Full timeJob DescriptionJob DescriptionDreamCrafters Management is a marketing and consulting company representing some of the most significant telecommunications firms in the nation. As a company, we’ve helped those fortune clients expand their footprint through innovative marketing strategies and cutting-edge advertising. Due to the growth, we have seen over the...
-
Brand Marketing Representative
3 weeks ago
Missouri City, United States Diamond Advanedge inc Full timeJob DescriptionJob DescriptionDiamond Advanedge is a marketing and consulting company in Houston, representing some of the most significant business marketing firms in the nation. As a company, we’ve helped those fortune clients expand their footprint through innovative marketing strategies and cutting-edge advertising. Due to the growth we have seen over...
-
Brand Marketing Representative
3 weeks ago
Missouri City, United States Diamond Advanedge inc Full timeJob DescriptionJob DescriptionDiamond Advanedge is a marketing and consulting company in Houston, representing some of the most significant business marketing firms in the nation. As a company, we’ve helped those fortune clients expand their footprint through innovative marketing strategies and cutting-edge advertising. Due to the growth we have seen over...
-
Brand Marketing Representative
6 days ago
Missouri City, United States Diamond Advanedge inc Full timeJob DescriptionJob DescriptionWe are a marketing and consulting company in Houston, representing some of the most significant business marketing firms in the nation. As a company, we’ve helped those fortune clients expand their footprint through innovative marketing strategies and cutting-edge advertising. Due to the growth we have seen over the years, we...
-
Brand Marketing Assistant
4 weeks ago
League City, United States Generational Solutions Inc Full timeJob DescriptionJob DescriptionWe are one of Houston’s up-and-coming management and sales firms, and we are anticipating unprecedented growth within our company this year! We represent some of the top retail renewable and natural energy campaigns in the nation, and our distinctive marketing tactics have allowed us to expand our footprint into new markets on...
-
Brand Marketing Assistant
4 weeks ago
National City, United States EMA San Diego Full timeJob DescriptionJob DescriptionElite is inspired to be the most admired, value-driven, and agile direct marketing and promotions firm in the industry! We continue to set the standard for excellence in customer acquisition, sales management, and establishing a repeat customer base for our clients. We represent an up-and-coming home improvement client and need...
-
Brand Marketing Assistant
3 days ago
Horizon City, United States Spark Theory Innovations Full timeWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide an established marketing and...
-
Brand Marketing Assistant
3 months ago
Kansas City, United States Otw Llc Full timeJoin our Kansas City based team dedicated to conducting exceptional event experiences for our valued clients and the community. Since the inception of OTW Events, we've successfully expanded our clients' brand presence and amplified their missions. To maintain our unwavering commitment to outstanding service and support, we're on the lookout for a passionate...
-
Brand Marketing Assistant
2 weeks ago
Ellicott City, United States DreamCrafters Management Full timeJob DescriptionJob DescriptionWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide...
-
Brand Marketing Assistant
4 weeks ago
Kansas City, United States OTW Full timeJob DescriptionJob DescriptionJoin our Kansas City based team dedicated to conducting exceptional event experiences for our valued clients and the community. Since the inception of OTW Events, we've successfully expanded our clients' brand presence and amplified their missions. To maintain our unwavering commitment to outstanding service and support,...
-
Brand Marketing Assistant
4 weeks ago
Kansas City, United States OTW Full timeJob DescriptionJob DescriptionJoin our Kansas City based team dedicated to conducting exceptional event experiences for our valued clients and the community. Since the inception of OTW Events, we've successfully expanded our clients' brand presence and amplified their missions. To maintain our unwavering commitment to outstanding service and support,...
-
Brand Marketing Assistant
2 weeks ago
Kansas City, United States OTW Full timeJob DescriptionJob DescriptionJoin our Kansas City based team dedicated to conducting exceptional event experiences for our valued clients and the community. Since the inception of OTW Events, we've successfully expanded our clients' brand presence and amplified their missions. To maintain our unwavering commitment to outstanding service and support,...
-
Brand Marketing Assistant
4 weeks ago
Oklahoma City, United States Omega Consultants Inc Full timeWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. Omega Consultants is a fast-growing...
-
Brand Marketing Assistant
1 month ago
Oklahoma City, United States Omega Consultants Full timeJob DescriptionJob DescriptionWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide...
-
Brand Marketing Assistant
4 weeks ago
Oklahoma City, United States Omega Consultants Full timeJob DescriptionJob DescriptionWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide...
-
Brand Marketing Assistant
4 weeks ago
Oklahoma City, United States Omega Consultants Full timeJob DescriptionJob DescriptionWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide...