Digital Marketing Specialist

9 hours ago

Fort Worth, United States Semmelmann Interiors Full time

WHY SUSAN SEMMELMANN INTERIORS?

Susan Semmelmann Interiors is a Christian, faith-based company with a unique business model and an exclusive product line. If you are a high-energy, fast-paced, tech-savvy, quick learner, we invite you to apply and join our dedicated team We focus on the "who," not just the "what," and are deeply passionate about the work we do in this exciting industry. As a turnkey service offering endless design possibilities, we create what is unseen and achieve what no one else can.

We are innovative and progressive, with industry experience that is second to none. We understand the tools of the trade and actively invest in state-of-the-art technology. We have received numerous accolades, including editorials, awards, and other recognitions.

Our culture and core values are more than just words on paper. As a faith- and family-focused company, we live by these principles both at work and in our personal lives. We are committed to uplifting and encouraging others through positivity and praise. Additionally, we offer an excellent work-life balance and consider our company one big family, united by a shared passion for what we do.


Core Values:

Our culture and core values aren't just words on paper, they’re words we live by both personally and professionally. We encourage all employees to practice the following:


  • “The Spirit of Living is in the Giving” - Susan Semmelmann’s personal motto is "The Spirit of Living is in the Giving." Guided by her Christian faith, she is deeply committed to philanthropy and encourages her employees to mirror this same generosity and humility in both their personal and professional lives.
  • Fingers in the Dirt - At Semmelmann Interiors, there is a strong emphasis on hard work and initiative, encapsulated in the phrase "Fingers in the Dirt." Team members are expected to be hands-on and willing to put in the effort to achieve success.
  • Relationships - Every relationship matters. We prioritize genuine care for our clients, work family, and anyone who crosses our threshold. Following the principle of "Do unto others as you would have them do unto you," we are dedicated to making meaningful investments in people.
  • Attitude of Gratitude - We value a positive and authentic approach, showing respect and gratitude for others. Being genuine, grateful, and real is central to our culture.
  • Experts in our Field - We are experts in our trade, known for our competence and skill. As overachievers and lifelong learners, we constantly seek new knowledge and strive to excel in our profession, often serving as both leaders and teachers in our field.


Job Overview:

In this role, you will support the marketing team’s efforts to drive sales through strategic content creation, market research, and analysis. As a Content Marketing Specialist, you will develop innovative content aimed at expanding Semmelmann Interiors' reach and strengthening connections with our target audience. At the same time, you’ll ensure that our brand image remains protected and elevated across all platforms.


Roles and Responsibilities:

Social Media Management

  • Content Planning: Develop content concepts by researching trending sounds, creating mock-ups for reels, incorporating various media types, analyzing optimal posting times, and organizing them on a content calendar.
  • Content Creation: Shoot and edit videos, and curate imagery to create posts that enhance the brand image, expand reach, and engage new segments of the audience.
  • Content Management/ Distribution: Pre-schedule posts and stories across all platforms, including Instagram, Meta, TikTok, YouTube, Pinterest, and LinkedIn.
  • Engagement: Engage with the digital community by responding to comments and direct messages to boost reach, engagement, and following, while fostering connections.


Content Creation

  • Copywriting: Ability to adapt writing style to match the brand voice and effectively communicate our unique value propositions through storytelling across social media channels, blogs, and editorials.
  • Video and photo Editing and Curation: Shoot and edit videos, and curate imagery to create content that enhances the brand image, expands reach, and targets new audience segments by delivering engaging, entertaining, and educational messages through various visual mediums. Use Canva or Photoshop to retouch images, preparing them for publication and distribution.
  • Graphic Design: Design layouts and create visual storytelling using tools like Canva, InDesign, etc., to develop digital advertisements, print materials, and email campaigns.
  • Search Engine Optimization: Improve organic search rankings by creating keyword-rich content for blogs and Google My Business profiles.


Skills and Qualifications:

  • Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, or a related field (strongly preferred, but not required).
  • Proven experience in content creation or social media management.
  • Proficiency in social media platforms, including Instagram, TikTok, Facebook, Pinterest, and LinkedIn.
  • Expertise in design tools such as Canva and Adobe Creative Suite (Photoshop, Illustrator, etc.).
  • Basic video editing skills using tools like Adobe Premium, Final Cut Pro, or similar platforms.
  • Familiarity with SEO best practices.
  • Strong written and verbal communication skills.
  • Highly creative and detail-oriented, with a proactive, self-starter approach.
  • Strong organizational and multitasking skills.


Benefits:

  • Work-Life Balance: Monday–Thursday, 9:30 AM–5:00 PM; Friday, 9:30 AM–3:00 PM. No nights or weekends.
  • Comprehensive health benefits, including medical, dental, and vision coverage
  • Paid Time Off (PTO)
  • Five weeks of vacation
  • Major holiday pay, including extended weekends

Industry

  • Design Services


Employment Type

Full-time


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