CDP Architect

2 days ago

Boston, United States Smart IT Frame LLC Full time

Greetings from Smart IT Frame, Hope you are doing well

Smart IT Frame specializes in enabling you with your most critical line of resources.

Whether it is for permanent staffing, contract staffing, contract-to-hire or executive search, we understand the importance of delivering the most suitable talent; on time and within budget. With our Core focus in emerging technologies, we have provided global technology workforce solutions

in North America, Canada & India. We take pride in delivering specialized talent, superior performance, and seamless execution to meet the challenging business needs of customers worldwide.


Job Title: CDP Architect

Location: Boston, MA Onsite

Duration : Contract


Microsoft Customer Insights - CDP Architect

Responsibilities :

• Build the overarching strategy and high-level plan for CDP implementation, ingestion from data sources, customer profile synthetization into traits and audiences, journey orchestration and integration with downstream systems.

• Should be able to design and build integration with external systems/data sources leveraging the CDP integration features.

• Should be able to work with Functional SME to define roadmap for Customer Data Platform project.

• Should be able to work with IT stakeholders to understand Data Sources, Data Quality and Data Source Mapping.

• Should be able to define Ingestion/Egression Patterns of data in Microsoft Customer Insights.

• Understand dependencies amongst data sources and destinations and provide inputs to building architecture and design documents.

• Bring best practices for CDP and Journey orchestration to the engagement. Work with internal and CDP vendor professional services to execute Omni channel use cases.

Desired skills :

• At least 1-2 end-to-end implementations of CDP project

• Hands on Experience in Microsoft Dynamics

• Must have hands-on experience implementing Microsoft Customer Insights - Data and Microsoft Customer Insights - Journeys

• Overall 12+ years of experience, with at least 5+ years of crafting customer-centric datasets (i.e. CRM, Call Center, Marketing, MDM, CDP, Offline, Point of Sale, etc.)

• Should have strong understanding of customer profile segmentation and experience in 360-degree view of customers in CDP for further analytical processing and decision making

• Strong understanding of ETL, Data quality / Cleansing and Identity resolution

• Strong and hands-on knowledge of SQL, Data modeling, and Data warehouse

• Knowledge of digital marketing, digital analytics, customer360, MarTech space is a big plus

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