Marketing Operations Manager

3 weeks ago

Los Angeles, United States Cypress HCM Full time

Marketing Operations Manager, 1358-1


The Opportunity

We are looking for an experienced and seasoned Marketing Operations Manager to join our UCAN Marketing Operations & Production team, overseeing title-level campaign production, creative operations, and project management across our UCAN Non-Fiction slate (Unscripted, Sports, Doc Films/Series). Marketing Operations & Production is a center-of-excellence for creative operations, cross-functional project management, and marketing production, that works closely with Marketing, Communications, & Product groups to connect our stories with millions of people worldwide.


The Role

In this role, you will be a key cross-functional partner, responsible for managing the end-to-end project management of a campaign, production budgets for promotional assets, and partnering with creative, media, social, publicity and other cross-functional teams. This means that you are a nimble, solutions-oriented, entrepreneurial, and a creative operations expert. You thrive in a fast-paced environment that requires you to bridge competing priorities amongst global and local cross-functional stakeholders -- ensuring all assets are delivered on time, and on budget.


Responsibilities include:

• Oversee a slate of UCAN titles by managing end-to-end campaign operational scope including: overseeing relevant budgets, creative development operational management, asset planning and production, and campaign fulfillment/delivery

• Budget and track spend for UCAN title marketing launches across the entire lifecycle of a campaign (from Creative Development to Delivery)

• Define and manage milestones across an entire campaign lifecycle including: creative development timelines, advise on executive review timing, aggregate stakeholder delivery deadlines, production deadlines due dates and backout timings for asset rollouts (i.e. media deliveries, debuts, etc.)

• Manage creative agency NDAs, MSAs, SOWs and creative agency onboarding as needed

• Track creative agency deliverables against the SOW and escalate to primary stakeholders of any potential lock date delays and budget overages.

• Ensure that time-sensitive bottlenecks are eliminated and advise on delivery & budget risks to enable the creation and production of high quality creative at a high velocity.

• Lead and manage cross-functional communications and workflows, ensuring effective exchange of campaign information and global dissemination of campaign milestones, assets and deliverables.

• Partner with a team of operational producers responsible for managing finishing, localization, and trafficking of promotional materials. These include online and offline AV, key art and out-of-home, digital, and social creative assets.

• Manage day-to-day escalations and troubleshooting of creative development and production issues.

• Use data to inform production best practices, eliminating inefficiencies throughout our operational pipelines


Qualifications

• 8+ years of creative project management and creative production experience, preferably at an entertainment studio, network, or agency

• Proven track record of managing large cross functional teams through successful marketing campaigns

• Expert knowledge of marketing campaign and localization workflows, deeply understanding the creative and production process for video (trailers, tv spots, social creative, etc), print/OOH and digital materials

• Fluent in Video and Digital types and formats while understanding the fundamentals of asset management, servicing and ad trafficking

• High competency and proven track record of project management for high profile global campaigns

• Knowledgeable of the ever-evolving advertising landscape

• Experience managing a high volume of creative and campaign types with geographically dispersed teams

• Strategic thought partner and strong team player


Personality Attributes

• You are passionate and curious about all aspects of entertainment marketing

• You are a natural-born communicator, connecting the dots when others cannot, and have an ability to simplify complex issues and questions

• Has a marketers background and mindset

• You thrive in a fast-paced and demanding environment, possess a high level of intellectual curiosity, and demonstrate strong judgment in the face of ambiguity

• You’re comfortable living in the gray and can navigate comfortably in ambiguity

• You have a track record of successful cross-functional work and lead deftly across the many aspects of campaign development

• A collaborative spirit who possesses a strong creative and strategic sensibility and who can expertly influence key stakeholders and foster deep relationships across the business

• A competent professional who can effectively liaise and build trust and partnership with their cross functional counterparts

• You approach all challenges and obstacles with a solutions-oriented mindset

• You are an agile, goal-oriented personality, driven to succeed, and always up for a challenge


Location:

• Hybrid in the LA office 3 days/week


Pay Rate Range:

• $90 - $92/hour on W-2

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