Adobe Campaign Admin

23 hours ago

Owings Mills, United States Tekgence Inc Full time

- Solid hands-on experience (8+ Years) with Adobe Campaign Classic (ACC) Development – Deep expertise in schema design, technical workflows, and advanced campaign orchestration.- Scripting & Automation – Proficiency in JavaScript, and SOAP/REST APIs for workflow automation and data integrations.- Instance Configuration & Performance Tuning – Ability to optimize Adobe Campaign instances, troubleshoot performance bottlenecks and implement best practices.- Deep expertise in delivery templates, typologies, and campaign execution logic.- Experience integrating Adobe Campaign with CRM platforms like Salesforce.- Strong knowledge of campaign automation, email marketing, and customer segmentation.- Hands-on experience/knowledge with HTML, CSS, and JavaScript for email template customization.- Troubleshoot campaign execution issues, deliverability problems, and workflow errors.- Design, develop, and execute multi-channel marketing campaigns using Adobe Campaign.- Work with data teams to integrate Adobe Campaign with CRM systems (Salesforce, Microsoft Dynamics, etc.).- Database & SQL knowledge – for query optimization and data management.Roles & Responsibilities- Platform Administration- Install, configure, and maintain Adobe Campaign environments (Classic/Standard).- Manage user roles, permissions, and security settings.- Monitor system health, performance, and troubleshoot technical issues.- Campaign Support- Assist marketing teams in setting up workflows, deliveries, and targeting logic.- Ensure proper integration with CRM, data sources, and APIs.- Data Management- Oversee data imports/exports, schema updates, and audience segmentation.- Maintain data hygiene and compliance with privacy regulations (GDPR, CCPA).- Technical Maintenance- Apply patches, upgrades, and ensure version compatibility.- Monitor logs and resolve errors related to workflows and deliveries.- Reporting & Optimization- Generate performance reports and provide insights for campaign improvements.- Collaborate with analytics teams for tracking and attribution.- Documentation & Training- Create SOPs for platform usage and train internal teams.- Document system configurations and changes.

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