Digital Analyst

2 weeks ago


Chelmsford, United States USALLIANCE Financial Full time

About This Role:

As a Digital Analyst at USALLIANCE, you will be responsible for researching, finding, and implementing data-based solutions to achieve marketing, digital experience, and business objectives.

Key Responsibilities:

  • Work with various stakeholders and vendors to diagnose, resolve and improve the digital experience across all channels 
  • Conduct analysis that results in actionable insights and data-driven recommendations which tie back to core organizational goals
  • Use those recommendations to create technical specifications, test plans, and documentation for the systems that are maintained by Digital
  • Leverage data to assess and analyze member experience, marketing performance, and trends across audiences and channels to inform business strategies.
  • Help to create, measure and action KPIs for Marketing and Digital Experience teams. 
  • Research industry benchmarks, best practices, and internal historical trends to provide insights, communicate trends (internal and external), and become a subject matter expert.
  • Champion NPS of the Digital channel
  • Occasional overnights and weekends for system maintenance testing.

 

Who you are:

  • 3+ years’ banking/financial/Fintech experience.
  • Experience with data analysis and data visualization.
  • Experience with Business Intelligence reporting tools.
  • Strong communication skills.
  • Strong technical skills.
  • Creating technical specifications, test plans, and documentation.
  • Ability to work independently, be proactive, and lead others.
  • Experience with HubSpot or other CMS platforms preferred.
  • Experience with SQL a plus.

 

What We Offer:

  • Competitive salary and benefits package
  • Opportunities for professional development and career growth
  • Hybrid Schedule (min 3 days in office to maximize collaboration)
  • A collaborative and inclusive work environment
  • Paid Time Off, Wellness Time & Paid Federal holidays 
  • 401K with 6% match 
  • High Performance Culture

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