Marketing Project Manager
2 weeks ago
Hybrid in San Diego, CA (2-days on site per week)
No C2C Candidates
Job Responsibilities:
- Partner with the Tax SEO team to manage operational internal work and drive the successful execution of SEO projects and initiatives throughout the end-to-end lifecycle through completion and release.
- Work directly with TurboTax SEO Managers with exposure to experience across Tax marketing, Tax Support, the Tax Mobile app, and other key experiences.
- Ownership of the prioritization and E2E execution of the SEO roadmap covering technical SEO, content, and link optimization.
- Lead SEO projects through completion with Tax SEO Marketing Managers, product managers, engineers, and program managers by bringing down barriers and identifying paths to resolution.
- SEO Channel Strategy support for Tax Marketing, Tax Support, Tax Mobile app, and other key experiences.
- Partner with the product management and product development leads to create and maintain a SEO product roadmap that delivers customer-focused and business driven outcomes.
- Serve as the customer expert for the product development teams, by answering questions and guiding the development of new capabilities and features.
- Understand and communicate core SEO KPIs in support of business performance goals
- Lead and track planning and release progress, providing detailed reporting and status on SEO initiatives, projects, requests, roadmap, and backlog items.
- Create, manage, and maintain hygiene of operational documents & day-to-day processes, including requirement gathering, JIRA/FOLIOs and Smartsheet.
- Simultaneously manage multiple projects across multiple teams at one time, using strong communication skills to manage time and expectations appropriately
- Inspire and lead your team and others to execute and deliver the vision and solutions to solve customers’ biggest problems
Required Qualifications:
- BA/BS, Marketing, Business Administration, Computer Science or related degree, or equivalent work experience.
- 4-5+ years of SEO experience and strong project management skills; product management experience a plus.
- Strong experience with SEO best practices, including technical SEO, content marketing, and link optimization.
- Familiar with SEO research tools and analytics platforms (Google Search Console, Adobe Analytics, keyword research and ranking tracking tools, etc.)
- Experience interfacing with development teams and content creation teams, including areas such as CMS platforms, HTML, and JavaScript.
- Strong project management skills, including the ability to think and lead complex projects simultaneously across a diverse group of stakeholders
- Experience with project management tools and processes preferred, including Smartsheet, JIRA, and GSuite products
- Excellent attention to detail and a drive to help teams deliver a great experience and results
- Experience in decision-making for scoping, sequencing, trade-offs, and prioritization.
- Ability to perform well under pressure while leading collaboration with cross-functional internal teams and agency partners
- Strong verbal and written communication skills, with the ability to communicate effectively to a range of audiences from seniors leaders, product managers, and channel managers
- Effective interpersonal, organizational, and problem solving skills
- Demonstrated ability to prioritize projects and initiatives, and manage the end-to-end lifecycle through completion and release
- Ability to develop and execute a successful product roadmap preferred
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