Trade Marketing Specialist

WHO ARE WE?Iconic British brand ghd, is a global leader in high end professional hair styling tools and the UK’s number one recommended styling brand. Loved by stylists and consumers, loved by press, and loved by the people that work for the brandMerging science and innovation, with luxury beauty and style; ghd pioneers new technologies and beautiful designs to create the most technically advanced hair tools in the world.A trusted and loved brand, ghd sells 2 million stylers every year and 5 iconic ghd products are sold every minute. The award-winning ghd tools are used by 200,000 stylists around the world and sold in 30+ countries and more than 45,000 premium salons.Renowned for game changing innovation and superior performance, at ghd we are on a mission to transform the lives of women via the power of a good hair dayPOSITION OVERVIEWThe Trade Marketing Specialist supports the Sr. Trade Marketing Manager in executing retail and professional marketing initiatives. This role is instrumental in coordinating the rollout of GHD in-store campaigns, product launches, and events. The ideal candidate is highly organized, detail-oriented, and capable of managing multiple projects under tight deadlines. This position collaborates closely with cross-functional teams, including Sales, Education, and Creative to drive brand awareness, ensure seamless execution of activations, and enhance overall customer experience.JOB ROLES & RESPONSIBILITIESSupports the planning and execution of marketing campaign tool kit, including print assets, digital assets, newsletters, VM updatesManage distribution of team and customer samples.Track all print projects in collaboration with external vendors, ensuring timely production and quality standards.Manage distribution logistics, coordinating shipments either to the warehouse or directly to designated retailers.Assists in creating retailer focused marketing content in partnership with our education teamCreate and submit translation requests and creative briefsPartner with graphic designer and channel leads to create customer centric marketing materialsCoordinate seeding of innovation for influencers and retail buyersMaintain updated calendar of events and activations for premium retail and professional accountsAssisting with the planning and execution of sales and marketing eventsTrack project and launch timelines to support smooth executionIn close collaboration with sales leads, align marketing initiatives with sales objectivesUpdate and maintain competitive data tracker and other reports assignedSKILLS & QUALIFICATIONS 1-2 years of relevant work experience in the beauty industry preferredProficiency in Instagram, TikTok, Facebook a plusAbility to adapt quickly in a dynamic, ever-evolving environmentHave a strong work ethic and can-do attitudeStrong written, verbal communication skills and relationship building skills.General knowledge of premium retail and professional/wholesale environmentProficiency in Microsoft Word, Excel, PowerPoint and Outlook.Understanding of beauty retail landscape and consumer buying behaviorProject management skills to execute marketing plans and timelines effectivelyAnalyze market trends, competitor activities and customer insights to refine/optimize trade plansHelp monitor the effectiveness of trade activities and recommend optimizationsOther projects assigned.Note: The responsibilities and duties outlined in this job description are not intended to be all-inclusive. Additional tasks, projects, and responsibilities may be assigned as needed to support business objectives and team success.WHY JOIN US?We value a diverse and inclusive workplace, and we welcome people of different backgrounds, experiences, skills, and perspectives. We believe that everyone does their best work when they are supported by each other and the company, and we offer a generous set of benefits to make sure the team is happy and healthy. Here are the benefits we offer our team:Medical, Dental and Vision Insurance Premium is available by ghd North America for employees and for dependentsLife, LTD (Long term disability) and AD&D (Accidental Death & Dismemberment) is covered 100% by GHD North AmericaPersonal days on your birthday and work anniversaryOffice closed Christmas-New YearHybrid Work ModelSummer FridaysWellness/Fitness ReimbursementCell phone ReimbursementGratis and 50% off ghd product discount and 30% off all Wella and OPI productsQuarterly employee activities to foster company valuesWe disclose the compensation range for positions in compliance with local law. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, skills and in comparison, to internal incumbents currently in similar roles.NOTICESAll qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.If you need assistance and/or a reasonable accommodation due to a disability during the application process, please email HR@ghdhairusa.com. This email account will not respond to inquiries regarding the status of a candidate’s application.[For CA located postings ONLY]: Qualified Applicants with arrestor conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.Information regarding your rights: Know Your Rights and Pay Transparency Nondiscrimination Provision.