Business Intelligence Analyst
1 day ago
Job Summary:
Our client is seeking a Business Intelligence Analyst to join their team This position is located in Irving, Texas.
Duties:
- Collaborate and partner with Digital and Omni channel stakeholders to identify analytics and reporting requirements and baseline metrics prior to executing new use cases
- Develop Digital KPIs and reporting dashboards in Tableau/Qlik/Looker to measure, analyze and report trends on App and Web Engagement, App Adoption, Digital Channel Hops and E2E CX journey metrics with path analysis, cohort segmentation, SQL automation
- Source and analyze data from various data repositories, validate data for consistency, and partner with IT teams to ensure data integrity and KPI calculations
- Stitch together data from multiple channels to formulate a complete customer journey 360 view
- Create and deploy actionable dashboards for business owners to gauge performance and assist with omni channel optimization decisions such as CX KPIs, NPS, Revenue, Churn, Call-in Rate Develop VCG
- Report visualizations to highlight insights on opportunities to reduce journey fallout, channel hops, post digital assisted contact rate and optimizing human interactions
- Stakeholder scorecards and dashboards with executive leadership to gain alignment and promote usage and maintain consistent KPI definitions in Collibra for Data Governance
- Perform A/B Testing, measure success metrics of new releases over existing flows, run simulations for Omni insight personalization, holistically analyze end-to-end journey paths
- Correlate, interpret and summarize scorecard reports for Omni, Assisted and Cross-Channel metrics and quantify business outcomes for data-driven campaigns and business performance
Desired Skills/Experience:
- Bachelor’s degree
- 6+ years of relevant work experience
- Ability to create complex SQL queries to pull data from relational and non-relational data sources like Teradata, Google Cloud Platform (GCP)/BigQuery, Hadoop/HIVE, SQL, and EDW
- Data visualization skills and good experience using Tableau/Looker/Qlik to develop reports
- Experience conducting research or analysis and managing projects for multiple stakeholders
- A/B Testing experience and KPI measurements for deriving insights from customer behavior and data patterns from Omni channels
Benefits:
- Medical, Dental, & Vision Insurance Plans
- 401K offered
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