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eCommerce Partnership Marketing
3 weeks ago
Title: eCommerce Partnership Marketing & CRM, Travel Retail
Hybrid Onsite 3 - 4days per week
Location: Midtown, Manhattan
Position Summary:
This role will lead new partnership opportunities to grow eCommerce with a focus on Online Channel Acceleration, Consumer Acquisition & Retention, and Data Analytics.
The scope includes evolution of online channel growth strategy in mature and emerging markets, development of a Consumer Data Strategy for Travel Retail, and planning and execution of new partnership initiatives with multi-regional Duty-Free Retailers, airlines and 3PPs.
Responsibilities:
Continue to evolve and equip the Travel Retail Online business with go-to-market Retailer Media & CRM playbooks, new data analytics tools, and partnership marketing initiatives. This role will work in partnership with the Consumer Acquisition and Retention Manager for Travel Retail Worldwide.
Qualifications:
Independent Contributor- Results-oriented, resourceful, strategic thinker with a strong sense of accountability with proven track record of relevant business experience.
• 10+ years of related experience in online business (ecommerce & retailer.com) preferably within Prestige Beauty, Online Retailer, and/or High-Growth DTC brand.
• Experience leading and accelerating Performance Marketing and Retailer Media engagements with 3rd Party Retail Partners
• Direct and Indirect Database Marketing Program Management
• Brand CRM/Loyalty marketing and paid digital experience for acquisition marketing
• Ability to expedite and define processes without losing sight of delivering the end-goal
• Experience mentoring and developing junior team members
• Experience with pure plays, 3PPs and Affiliate Marketing a plus
• Ability to elaborate strategy for SME and non-SME Business Audiences
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