Marketing Director

4 weeks ago

Longview, United States Continuum Solutions Full time

Marketing Director


TYPE | Full Time, Direct Hire

LOCATION | Hybrid, Galveston, TX

REPORTING TO | Vice President of Business Development

BENEFITS | Paid Benefits, PTO, 401K


The Marketing Director functions include branding and community outreach to maintain the reputation throughout the community and growing patient volume. The Marketing Director will enhance the overall perspective of the brand through internal and external marketing events. The Marketing Director will plan and lead marketing campaigns and execute all marketing duties, including both interior and exterior marketing of the facility. The Marketing Director will manage the marketing department team and ensure all marketing duties and expectations are fulfilled.


RESPONSIBILITIES:

  • Creating and maintaining a patient centered focus by engaging in a positive working relationship with all community members, not limited to physicians, educators, and emergency responders
  • Adhering to Company values and exhibiting sensitivity to Company ethics and compliance principals in daily activities
  • Prioritizing outreach events and meetings to establish and maintain presence in the community
  • Identifying, organizing, and executing local events and marketing, both internally and externally of the facility
  • Seeking and building relationships to funnel patients to the facility
  • Partnering with local schools and sports teams
  • Engaging in local fundraising events
  • Networking throughout the community in various groups including the local Chamber
  • Assisting with social media marketing to include organization and execution of internal events and initiatives
  • Preparing for and participating at local events; ordering marketing items and gifts, identifying participant need and scheduling volunteers, and performing setup/tear‐down at events
  • Training all staff related to the preparation and execution of all marketing and/or event – this is not a task that may be delegated to any other staff, including the Marketing Assistant
  • Maintaining inventory of all patient and marketing gifts; ordering gifts and replenishment as needed
  • Leading the marketing team and setting schedule for department to ensure all marketing tasks are completed; Marketing Director will be responsible for all duties that the assistant is unable to fulfill
  • Working alongside the marketing team to observe, train, and coach the staff as needed to ensure that are delegated duties are fulfilled completely
  • Utilizing all resources in the most efficient way, including but not limited to: time/scheduling, supply/gift ordering, and staff involvement


REQUIREMENTS:

  • Marketing Director accepts the position and responsibilities as primary job and does not engage in any activity, business, or employment, either during or after working hours, that would conflict with Client's interests or diminish the ability of the Marketing Director to render to the company the full, loyal, and undivided service which is contemplated in his or her employment by our Client; prior to accepting additional employment, paid monetarily or in exchange of services, must have prior approval by the VP of Business Development
  • Marketing experience in the local community
  • Membership with local chambers and business to business networks
  • Critical thinking skills; ability to work autonomously and make efficient use of time and resources
  • Integrity and responsibility; will have access to company credit card and petty cash, and the company vehicle
  • Current driver’s license with no restrictions
  • Flexibility to meet scheduling demands of department


EDUCATION/EXPERIENCE:

  • High School Graduate/Equivalent; degree preferred
  • Previous Direct marketing experience


PHYSICAL DEMANDS:

  • Requires full range of body motion
  • Eye-hand coordination
  • Standing and walking for extensive period of time
  • Pushing and pulling
  • Climbing (ascending and descending)
  • Bending/ Stooping
  • Using arm, leg, and back muscles for extended periods
  • Occasionally lifts and carries items weighing greater than 50 pounds
  • Requires corrected vision and hearing to within normal range
  • Requires working under stressful conditions
  • Working irregular hours

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