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Marketing Data Analyst – Legal and Medical Sector Specialist

2 months ago

Sandy Springs, United States Paradigm Capital Investment Group Full time

Vital Marketing is seeking a highly skilled Data Analyst to join our growing team. We specialize in serving legal and medical clients, and you'll play a key role in optimizing our marketing operations and ensuring seamless data flow across various platforms.

 

Responsibilities:

  • Manage and maintain Vital Marketing's marketing technology stack, including marketing automation platforms, CRM systems, and analytics tools.
  • Implement and oversee data integration processes between different platforms, ensuring data accuracy and consistency.
  • Analyze marketing data to identify trends, opportunities, and areas for improvement, with a specific focus on the legal and medical sectors.
  • Develop and maintain dashboards and reports to track key performance indicators (KPIs), tailoring insights to the needs of our legal and medical clients.
  • Streamline marketing processes and workflows to increase efficiency.
  • Collaborate with cross-functional teams to implement data-driven marketing strategies that resonate with legal and medical professionals.
  • Support marketing campaign execution through data analysis and optimization, ensuring alignment with the unique needs of the legal and medical industries.

 

Qualifications:

  • Bachelor's degree in Data Analytics or a related field.
  • 2+ years experience in marketing operations or data analytics, preferably within the legal or medical field.
  • Strong analytical and problem-solving skills.
  • Demonstrated experience managing and integrating data systems and platforms.
  • Proficiency in marketing automation platforms, CRM systems, data visualization tools, and SQL or other querying languages.
  • Passion for data and its application to drive marketing success.

 

Benefits:

  • Competitive salary and benefits package.
  • Opportunity to work in a fast-paced, innovative environment