Market Manager, Los Angeles
4 days ago
For three generations, the Cooper family has been crafting a full range of spirits, cordials, and ready-to-drink cocktails from the heart of Philadelphia, Pennsylvania. Charles Jacquins et Cie., Inc., the oldest cordial producer in America and the largest in PA, is expanding its product offering and reach throughout California. We are seeking energetic, entrepreneurial, and results-driven sales professionals to become part of our team and drive growth in Los Angeles, one of the most exciting and dynamic markets in the country.
The Market Manager, Los Angeles role is a unique opportunity for an ambitious, self-motivated sales professional to take ownership of a vital market. This individual will be responsible for expanding our presence and driving sales across the Los Angeles area, focusing on building relationships, identifying opportunities, and delivering results. The ideal candidate is entrepreneurial, thrives on challenges, and has a deep understanding of the Los Angeles market. This position reports directly to the Vice President of Sales and provides substantial opportunities for growth and impact within the organization.
Position Responsibilities
Los Angeles Market Leadership
- Serve as the face of Charles Jacquins in Los Angeles, developing deep relationships with key accounts and establishing the brand as a leader in the market.
- Identify and capitalize on unique opportunities specific to the Los Angeles area, leveraging local market knowledge to drive growth.
- Collaborate with distributors and accounts to tailor strategies that resonate with the diverse and competitive Los Angeles market.
Distributor Management
- Build and maintain strong relationships with distributor partners, ensuring they are fully aligned on sales goals and execution plans for Los Angeles.
- Monitor and manage distributor performance through KPIs, including distribution growth, depletions, and activation of key accounts.
- Conduct regular planning and review meetings with distributor teams to ensure progress against objectives.
Channel Development
- On-Premise: Drive brand presence in high-traffic accounts such as bars, restaurants, nightclubs, and entertainment venues. Focus on increasing distribution and rate of sale.
- Off-Premise: Expand placements in retail locations, including chains and independent liquor stores, through effective selling and merchandising strategies.
Entrepreneurial Growth Strategy
- Take a hands-on, entrepreneurial approach to growing market share, thinking creatively and strategically to solve challenges and seize new opportunities.
- Actively hunt for new business opportunities and cultivate relationships with key decision-makers to expand brand presence.
Marketing & Activation
- Partner with the marketing team to implement programs like samplings, tastings, and promotional events tailored for Los Angeles consumers.
- Ensure effective deployment of marketing assets, including point-of-sale materials and event sponsorships, to maximize impact.
Sales Planning & Reporting
- Develop and execute an annual sales plan for Los Angeles with measurable goals and milestones.
- Provide regular updates on sales performance, competitive activity, and market insights to senior leadership.
Role Qualifications
- Minimum of 3–7 years of experience in sales, within the beverage alcohol or spirits industry.
- Proven ability to excel in entrepreneurial, fast-paced roles that require both strategic and tactical execution.
- Strong knowledge of the Los Angeles market, including key accounts, trends, and competitive dynamics.
Essential Skills and Experience
- Entrepreneurial Drive: A self-starter who takes initiative, solves problems creatively, and thrives on building something from the ground up.
- Sales Expertise: A proven ability to close deals, grow accounts, and deliver revenue targets.
- Relationship Builder: Strong interpersonal skills with the ability to build and maintain trusted relationships with distributors, accounts, and stakeholders.
- Market Insight: Deep understanding of the Los Angeles market and its unique consumer base.
- Data-Driven Decision Making: Proficient in using analytics to drive strategy and identify growth opportunities.
- Exceptional Communication: Strong written, verbal, and presentation skills to inspire and influence key stakeholders.
Physical Demands and Requirements
- Must be able to carry/lift 45-65 lbs.
- Valid Driver’s License with the ability to travel extensively within Los Angeles and surrounding areas.
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