SEO Content Specialist

2 weeks ago


Katy, United States Paladin Consulting Full time

Job Title: SEO Content Specialist

Work Location: Katy, TX

Duration: Long-term contract

Education/Experience Required: 2+ years of SEO-specific experience & long form content writing required


Job Description & Responsibilities :

  • Write, proofread, and edit long form articles that will be published in our Expert Advice section of the website
  • You'll work collaboratively with designers, developers, and digital marketing, and work closely with the broader marketing teams to complete your work
  • Help develop and maintain our content calendar
  • Prioritize tasks and manage deadlines in a fast-paced environment
  • Preform keyword/topic research using tools like SEMRush to optimize content (articles, products pages, and category pages)
  • Assist SEO team members on the execution of tactics and strategies
  • Utilize reporting and analysis tools to generate reports that track and communicate the business impact of SEO initiatives
  • Perform competitive analysis and present findings in compelling ways
  • Develop a thorough understanding of company policies, procedures, and safety rules
  • Duties may change; team member may be required to perform other duties as assigned


Skills & Qualifications :

Education:

  • SEO training experience preferred
  • High school diploma or equivalent required
  • Bachelor's degree in relevant field of study or equivalent years of related work experience


Work Experiences:

  • 2+ years of SEO-specific experience required
  • 2+ years of long form content writing required


Skills:

  • Curiosity with a desire to learn new things
  • Not afraid to ask questions
  • Knowledge of search engine algorithms and their effects on SERPs
  • Experience developing and executing creative campaigns that encourage natural in-bound linking
  • Demonstrated understanding of web analytics such as Google Analytics or Adobe Analytics and KPI's
  • Familiarity with tools like Search Console, SEMRush, and Ahrefs.
  • High attention to detail, excellent organization skills, and efficient problem solver
  • Proficient in Excel or Google Sheets
  • Utilization of HTML and CSS

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