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Social Media Manager

3 months ago

Minneapolis, United States Auden Street Full time

We are seeking a highly skilled and motivated Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing, implementing, and managing effective digital marketing campaigns to drive brand awareness, generate leads, and increase online conversions.


About Auden Street

At our digital marketing agency, our purpose is to create strategies and content that uphold a highly respected brand image for innovative businesses in need of enhanced marketing efforts. We are dedicated to recognizing the essence and craftsmanship of pioneering industry leaders who strive to amplify their marketing reach and expand their businesses.


Workplace Description

At our digital marketing agency, we have embraced a hybrid work environment that combines the flexibility of remote work with the benefits of in-person collaboration and engagement. The majority of our work is conducted remotely, allowing our team members to enjoy the flexibility and comfort of working from their preferred locations.


Periodically, we gather in person for events, content shoots, meetings, and professional education opportunities. These in-person engagements provide valuable networking, collaboration, and learning experiences for our team members.


Our company values work-life balance and believes in the benefits of a flexible work environment. Our hybrid workplace fosters an environment where employees can balance professional responsibilities with personal commitments. We prioritize open communication and understanding among team members, accommodating individual work preferences and needs.


Responsibilities:

  • Develop and execute digital marketing strategies across various platforms, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and display advertising.
  • Analyze campaign performance data and identify areas for optimization and improvement.
  • Conduct keyword research and optimize website content for improved search engine visibility.
  • Manage and grow social media accounts, engaging with followers and creating compelling content.
  • Monitor website analytics to track key performance indicators (KPIs) and report on campaign performance to stakeholders.
  • Collaborate with cross-functional teams to ensure marketing initiatives align with brand guidelines and objectives.
  • Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.


Requirements:

  • Bachelor's degree in Marketing, Strategic Communications, or a related field is encourage but not required.
  • Proven experience in developing and implementing successful digital marketing campaigns.
  • Strong knowledge of Meta Analytics, Google Ads, SEO tools, Notion, and social media management platforms.
  • Proficiency in content management systems (CMS) and marketing automation tools.
  • Solid understanding of digital marketing principles and best practices.
  • Excellent analytical skills and the ability to interpret data and make data-driven decisions.
  • Strong written and verbal communication skills.
  • Attention to detail and ability to manage multiple projects simultaneously.


Join our team as a Social Media Manager and play a key role in driving our company's online presence and growth. You will have the opportunity to work in a dynamic and collaborative environment, utilizing your skills to make a significant impact on our digital marketing initiatives.