Videographer - Lodge Cast Iron

VIDEOGRAPHER - Lodge Cast Iron

South Pittsburg, TN - Hybrid role, 2 days on site

The Videographer will help make the team's creative vision real by developing engaging video content that inspires, educates, and entertains our current (and future) fanbase across platforms.

They will primarily concept, film, and edit video content that supports the strategic initiatives of our Marketing and Sales Teams (plus some internal clients), while also growing awareness of and affinity for the Client's brand.

Responsibilities:

• Act as cinematographer/DP for a variety of content (long and short-form, product-centric, culinary/recipe, outdoor, foundry production, interviews, events, etc.) for use across multiple channels/platforms including social media, DTC/ecommerce, paid media, and retailer websites
• Edit creative video content with consideration and understanding of each platform’s unique requirements and best practices
• Resource and edit sound, including music and effects
• Concept, storyboard, and present in a way that effectively communicates ideas to key stakeholders
• Maintain video resource library in the Digital Asset Management system (including uploading, tagging, distributing, etc.)
• Maintain equipment and studio space in our in-house Culinary Studio
• Research current video trends and stay informed of industry best practices and standards
• Utilize provided analytics, audience data, and metrics to test and strategically improve content engagement
• Work closely with the Creative Team to execute creative direction around brand campaigns, product launches, continued product support, and other key initiatives, both internal and external
• Collaborate with the Brand Engagement Team on short and long form social media content (like Recipe of the Month) for Meta platforms, TikTok, YouTube, and more as necessary
• Create paid video ads for the brand, product launches, promotions, and Factory Stores that align with program goals, keeping up with current best practices
• Work effectively with external partners and agencies as required
• Build and maintain stakeholder (internal client) relationships across all areas of the business, including Operations, Sales, HR, and more, to enhance collaboration and ensure appropriate solutions are developed

BASIC REQUIREMENTS:

• Bachelor’s degree in Film or Media Production, or related field from an accredited institution (or equivalent, relative experience)
• Online portfolio of relevant work samples/projects that highlight strengths and breadth of experience/capabilities
• Preferred Qualifications:
• Two (2)+ years of video experience, including work as an editor, cinematographer, production assistant, or a combination of the above

Summary of Necessary Knowledge, Experience and Skills:

• Demonstrated knowledge of filmmaking and production, including editing, cinematography, lighting, and sound editing
• Proficient in Adobe Creative Cloud, specifically Premiere, Photoshop, Lightroom, After Effects, and Final Cut Pro
• Competent in Microsoft Office and Google Workspace
• Enthusiasm for staying current with social media platforms and trends
• Ability to develop effective relationships across business areas and levels
• Strong collaboration, communication, and critique skills