Senior Product Marketing Manager

Found in: Appcast Linkedin GBL C2 - 2 weeks ago

Menlo Park, United States US Tech Solutions Full time

Job Title: Product Marketing Manager IV

Duration: 8 months contract

Location: Menlo Park, CA

Hourly Pay Range: $90.00-$95.00 on w2


Responsibilities:

  • Influence roadmap and product strategy for first- and third-party products by partnering closely with Product and Business Development teams
  • Define product positioning, audience, research, pricing, and naming for a portfolio of products and technologies
  • Develop go-to-market strategy for product launches that is grounded in the customer journey framework, user insights, and market dynamics
  • Lead the go-to-market cross-functional teams toward execution and launch
  • Partner with the marketing team on development of marketing programs and strategies that tap into consumer/customer insights
  • Partner with our sales team on category analysis, presentation materials and in-store/online creative assets for product launches
  • Partner with our business development team on partnership opportunities and third-party product launches


Minimum Qualifications

  • 6+ years’ experience in a Marketing / Sales / Strategy role, e.g. Product Marketing, Product Management, Category Management, Brand Management
  • Combination of strategic product marketing experience and hands-on tactical execution
  • Experience with consumer / customer research and proficiency in using data and insights to inform product and GTM strategy
  • Experience working in a cross-functional capacity within a fast-paced, changing environment
  • Experience delivering product launch results with internal and external partners including Production, Brand, Sales and PR


Preferred Qualifications:

  • Marketing experience in consumer hardware, software products and electronics
  • Experience and/or domain knowledge in AR, VR, MR, smart home, wearable devices, mobile devices, and/or hardware/software platforms
  • BA/BS degree in marketing, business, product development, or related field



"U.S. Tech Solutions, Inc. is an Affirmative Action, Equal Opportunity Employer. Our employment decisions are made without regard to race, color, religion, gender, national origin, age, disability, marital status, veteran or military status, or any other legally protected status."

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