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Copywriter
5 months ago
Copywriter
The TemPositions Group of Companies has an exceptional opportunity available for a Copywriter to join our team. We are seeking a dedicated Copywriter to be responsible for developing fresh, engaging, and brand-appropriate copy and content strategies that elevate our brands within the TemPositions Group of Companies. In this role the Copywriter will work with the Director of Marketing and the rest of the team to develop optimal messaging and execute these strategies across all digital platforms. Duties include writing copy for our brands and work streams across our website, email, social media, and other digital marketing channels.
Founded in 1962, The TemPositions Group of Companies is a privately owned full-service staffing firm with 14 specialty groups and is based in NYC. This position is based out of the NYC office, working a hybrid schedule.
Job Responsibilities:
- Update website, landing pages, blog and other digital assets to ensure that design and content is up-to-date, accurate and engaging
- Own blog content ideation and creation with heavy emphasis on SEO and growing organic website traffic
- Own social media content ideation and creation with heavy emphasis on growing LinkedIn following
- Write case studies and other sales collateral
- Create effective email marketing campaigns targeting specific industries
- Work closely with graphic designer to create content including videos, flyers, emails, etc.
- Collaborate with HR Leaders and other SMEs via PR software to create content that is highly sharable and relevant to various industries
- Earn backlinks strategically to build domain authority
- Manage the PR process, building the reputation of TemPositions in earned media
- Collaborate with marketing team on content strategy for organic and paid acquisition
- Manage day-to-day performance of website, search, and social content using Ahrefs, Google Search Console, and Google Analytics
- Provide insight and analysis to determine performance of various online marketing campaigns, including affiliate, paid search, display and organic/content marketing
- Work with management to review campaign performance KPIs; provide feedback and recommend solutions for improvements
- Utilize marketing automation in HubSpot to develop campaigns that support segmentation tactics
- Assist in the execution of testing and optimization strategies to improve performance
- Understand the complete operational processes of each division of the company and find best solutions to enhance optimization
- Assist with private and government proposals as needed
- Take on many different projects at once and be able to prioritize pressing projects
Qualifications:
- Bachelor’s degree in marketing or business preferred
- 1 – 2 years of experience working in marketing and/or writing heavy role
- Ability to take on many different tasks at once and prioritize pressing projects
- Pays close attention to detail
- Able to work with many different teams and lead many initiatives at once
- Takes charge’ personality and ability to create effective change
- Hubspot experience preferred
Desired Skills & Experience:
- Be proactive and model, inspire, challenge, enable, and encourage other team members in a growing environment.
- Must be willing and able to adapt to changing program demands
- Ability to work a fluctuating schedule based on program needs
- Ability to work at an incredibly fast paced with detail
- Other traits: confidence, enthusiasm, passion for excellence, professionalism, self-motivated, personable, discreet
- Ability to work cross-functionally to proactively communicate and to resolve issues with the highest sense of urgency
- Excellent computer skills including proficiency in Microsoft Office suite
- Strong verbal and written communication skills
Additional Incentives:
- Competitive salary & Bonus Program
- Hybrid (HQ Office is located in NYC)
- Health, Dental and Vision plan
- Prescription drug plan
- Life Insurance
- Short and Long - Term Disability
- 401K Plan with company contribution
- Employee Assistance Program
- Certified Staffing Professional training and certification
- Bereavement Leave
- Birthday Off
- Charitable Day Off
- Paid Time Off & Paid Holidays
- Opportunities for advancement throughout our company
- Ability to make a difference in the organization and community
Join our growing team today and discover why TemPositions is one of the best to work for in the staffing industry
Find out more about us at www.TemPositions.com.
We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, religion, creed, national origin or ancestry, ethnicity, sex, sexual orientation, gender (including gender identity and expression), marital or familial status, age, physical or mental disability, perceived disability, citizenship status, service in the uniformed services, genetic information, or any other characteristic protected under applicable federal, state, or local law. Applications from members of minority groups and women are encouraged.