Content Strategist

7 days ago


New York, United States Robert Half Full time

Interested in a UX Content Strategist role for a fortune 100 Financial company in New York, NY? Robert Half's reputable client is soon beginning interviews for this role


This Content Strategists will create content, journeys, and deliver experiences for our customers that are simple and secure.


Our Digital Customer Experience Design organization is looking to grow their team with Lead Content Strategists that will create content, journeys, and deliver experiences for our customers that are simple and secure. As part of our team, you will have the opportunity to impact millions of people in a deeper, more engaged way by working on content creation for Payments Deposits, Lending and everything from our online banking and mobile app to emerging payments — that are used by millions of business banking customers every day.


We’re looking for a Lead Content Strategist for our growing Small Business Design & Customer Experience team. This individual will partner with product, design, research and technology to build human-centered experiences that educate and inspire our small business customers and empower them to make strong financial decisions. As a member of our Digital Customer Experience team, you’ll initiate strategy and execution across each step of product creation, from ideation to launch and beyond.


Job Responsibilities

  • Collaborate with product, technology, design and research partners to create simple, elegant solutions to complex user problems
  • Identify opportunities for research activities (user interviews, surveys, focus groups, usability studies, etc.) and leverage findings to optimize product design and development
  • Leverage user insights and data to develop end-to-end content strategy for customer-centric digital experiences
  • Partner with designers to create user experience (UX) artifacts for web, mobile and omni-channel experiences (e.g., journey maps, conceptual models, user flows, wireframes, high-fidelity prototypes)
  • Plan, write and shape digital content (User interface (UI), product education, naming conventions, navigation, etc.
  • Share work across the organization through design reviews, product reviews and more


Required Qualifications, Capabilities, and Skills

  • Bachelor’s Degree (or higher)
  • 6+ years’ experience writing across digital channels and platforms (web, mobile, email, social media, etc.
  • Excellent written and verbal communication skills
  • Thorough knowledge of English language, grammar, spelling, punctuation and usage
  • Experience working with brand standards
  • Proactive, solution-oriented mindset with strong attention to detail
  • Record of success creating content for complex end-to-end experiences in alignment with customer needs and business goals
  • Demonstrated ability to successfully manage multiple priorities, follow schedules and meet deadlines
  • Strong presentation skills and experience sharing strategic rationale with partners, senior leaders and stakeholder
  • Experience with user experience (UX) Writing is a plus


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