SEO Specialist

3 weeks ago

Grand Rapids, United States Spectrum Net Designs, Inc Full time

We are family owned and truly care about our employees. Always something new everyday Providing auction software across the globe along with our marketing services


Job Description

  • At Auctioneer Software (a DBA of Spectrum Net Designs), we prioritize not only meeting but exceeding our clients expectations. Our commitment extends beyond providing exceptional software solutions; it encompasses the holistic success of their auctions. We understand that every detail, from seamless user experience to robust marketing strategies, plays a pivotal role in the success of their auctions. That’s why our dedicated teams collaborate seamlessly, bringing a wealth of expertise to the table. Together, we craft tailored strategies that resonate with their audience. With Auctioneer Software, you’re a valued employee in our shared pursuit of excellence.


Requirement

  • Experience in Search Engine Optimization (SEO)
  • Experience in Search Engine Optimization with Google Best Practices.
  • Experience with Google Analytics & Search Console, Google MyBusiness and other Google Products
  • Experience in Social Media Platforms including Facebook, LinkedIn, Instagram, Pinterest and Twitter
  • Outstanding ability to think strategically and identify and resolve problems
  • Excellent verbal and written communication skill
  • Ability to work within a team and independently
  • Strong organizational, time management skills
  • Strong attention to detail is required
  • Google Analytics Academy Certification a plus
  • Semrush Experience a plus


Key Responsibilities

  • Learn our seo process and practices through Spectrum Net Designs to assist our clients in increased traffic and ranks
  • Review and analyze client sites for areas that can be improved and optimized with seo and content marketing
  • Utilize seo tools and learn how to effectively identify and resolve seo issues, etc.
  • Drive valuable traffic to a website through link building strategies
  • Learn how to write powerful calls-to-action to convert visitors
  • Write effective SEO content for blogs, websites and resources
  • In Depth content and search engine research
  • Ability to test and analyze changes in a website or web application to identify strategies and techniques to increase visitors.
  • Monthly Reporting for SEO & Daily in-depth reporting and analyzing changes as needed for Social Media campaigns
  • Keep updated on SEO strategies within search engine guidelines


Support Responsibilities

  • Create effective social media graphics and campaigns that appeal to clients target audience and potential customers.
  • Create social postings and social copy that can be shared to communicate with consumers through groups, pages and across platforms.
  • Ability to effectively engage, and interact with social media campaigns and write effective content, and research hashtags to portray the clients brand


Other Responsibilities

  • Assist in answering phones and greet clients
  • Office/Administrative duties as needed.
  • Backup other marketing duties when needed.

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