Marketing Coordinator
1 week ago
Who we are:
Guaranteed Rate Affinity, LLC ("Guaranteed Rate Affinity") is a joint venture between Guaranteed Rate, Inc (NMLS: 2611) and Anywhere Real Estate Inc. Through this joint venture, Guaranteed Rate Affinity provides mortgage origination services to the clients of more than 700 Coldwell Banker and select Sotheby's International Realty offices owned by NRT LLC, a subsidiary of Anywhere and the nation's largest residential real estate brokerage company. In addition, Guaranteed Rate Affinity markets its services to consumers and unaffiliated realtor referral sources.
Compensation: $45-48k
What's the Role?
Guaranteed Rate Affinity is seeking a Marketing Coordinator to support one of our top producing teams in Fairfield County, CT. This role will support their growing business and generate opportunities. The central focus of a Marketing Coordinator/Business Development Coordinator (BDC) is to support one or more Vice President(s) of Mortgage Lending (VPs) with a variety of tasks related to increasing their production, efficiency and quality of work. A BDC's tasks are divided between 4 important components including 1) Marketing support; 2) Business Plan and Referral Partner strategy; 3) Follow up and communication with current and future lead sources; and 4) Event planning, execution, and follow up.
Essential Duties and Responsibilities:
• Help the team add value and growth to their origination volume
• Idea generation and execution of the VP's business plan, including lead generation ideas and sources
• Attend, coordinate, plan and execute regular events in coordination with the Marketing Department for Realtor and other partners to increase the VP's brand and relationship in the community.
• Social Media content creation, flashy posts, create reels, content calendar, photo and video editing, posting on all social media platforms.
•Monitor online presence including keeping profiles current, requesting and responding to reviews, writing reviews for agents or others referral partners, SEO activities
•Follow up on preapprovals
• Contact and follow up with Realtors and referral partners, provide them marketing support
• Database management including HomeBot and CRM
•Coordinate marketing campaigns and target opportunities
•Creation of content for presentations (slide decks, charts, etc) including Mortgage Minute content, virtual educational webinars, and video emails (bombbomb), press releases
•Looks for opportunities for community involvement and local branding opportunities, sponsorships. Attend/participate from time to time on VPs behalf.
•Closing gifts and thank you cards for recent closings. Scheduling annual check up calls.
•Manage expense reporting and obtain approvals for compliance and marketing
• Complete tasks in a timely manner and work amicably with others on the team
• Other duties and responsibilities as assigned
Education or Formal Training:
- Bachelor's degree preferred, High School diploma or equivalent required
- 1+ years related experience
- Comparable combination of education and experience (including military service) may be considered
Knowledge, Skills & Abilities:
• Excellent customer service skills and strong work ethic
• Exceptional verbal and written communication and listening skills with ability to communicate with multiple levels of management and influence others
• Ability to work in a fast-paced environment that will require strong organizational skills and analytical acumen, and attention to details
• Event planning, social gathering planning
• Familiarity with mortgage industry and GRA loan processes
• Ability to multi-task with strong attention to detail while meeting deadlines in a fast-paced environment
• Proficient in Microsoft Office Suite including Outlook, and loan origination system (preferably Encompass)
• Ability to thing strategically to solve problems or challenges with loan files
Guaranteed Rate Affinity is an Equal Opportunity Employer that welcomes and encourages all applicants to apply regardless of age, race, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship status, pregnancy or other reason protected by law.
The company offers a comprehensive benefits program to eligible employees, including eligibility to participate in a company-sponsored 401(k); vacation benefits; eligibility for medical, dental, vision, and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; critical care insurance; personal accidental insurance; commuter benefits; pet insurance; certain time off and leave of absence benefits; well-being benefits (e.g., employee assistance program); and other supplemental benefits (e.g. legal planning assistance; identity theft protection; pet insurance; wellness resources).
Applications are being accepted on an ongoing basis.
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