Sr. Manager, Creative Concept

1 month ago

Secaucus, United States The Children's Place Full time

Job Summary:

The Senior Manager, Omni Creative Concept will lead the ideation and execution of multi-channel creative strategies, blending digital innovation with in-store activations and interactive 3D experiences. Collaborating closely with the Senior Director of Brand Creative and cross-functional partners, this role will elevate the brand's storytelling, ensuring consistency and innovation across all consumer touchpoints. With a strong background in both digital and physical environments, the Senior Manager will deliver integrated, immersive concepts that engage and inspire customers.


Responsibilities:

Key Accountabilities

  • Concept Development: Lead the creation of seasonal omni-channel concept decks that seamlessly integrate digital (web, mobile, social) and in-store activations, including interactive 3D experiences.
  • Strategic Collaboration: Partner with creative leadership to align on brand strategies, ensuring the execution supports business objectives and resonates with target consumers.
  • Innovation & Trends: Stay at the forefront of emerging creative and technological trends, driving innovation in both digital and physical spaces to create immersive brand experiences.
  • Cross-Functional Integration: Collaborate with marketing, merchandising, and store design teams to ensure alignment and execution of creative strategies across all channels.
  • Creative Leadership: Inspire and mentor the creative team, fostering a culture of innovation, collaboration, and excellence.
  • Competitor Analysis: Maintain a pulse on industry trends and competitors, adapting and innovating strategies to maintain brand leadership.


Education and Experience

  • Bachelor’s Degree in Design, Marketing, or related field.
  • 10+ years of relevant experience in omni-channel retail marketing, with a strong emphasis on digital, in-store, and experiential design.
  • Portfolio demonstrating strategic thinking and creative excellence in both digital and physical environments.
  • Expertise in Adobe Creative Cloud, Microsoft Office Suite, and 3D rendering tools preferred.


Skills and Behaviors

  • Visionary Leader: Ability to translate business goals into compelling creative strategies that inspire teams and engage customers.
  • Collaboration & Influence: Proven track record of building strong partnerships across all levels of the organization.
  • Strategic Problem Solver: High-level thinker who can navigate complex challenges and deliver impactful solutions.
  • Trend-Focused Innovator: Consistently brings fresh ideas that push creative boundaries while maintaining brand integrity.
  • Agile & Adaptable: Thrives in a fast-paced environment, with the ability to prioritize and pivot as needed.
  • Project Management Strength: Demonstrates organizational excellence, effectively managing multiple projects and deadlines.

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