Associate Product Manager
2 weeks ago
*MUST BE ABLE TO WORK ONSITE IN WEST CHESTER, PA 3X A WEEK* Please only apply if you're commutable.
Robert Half Marketing & Creative has a client in need of an Associate Product Manager with market research experience. This is a contract opportunity that will take place onsite in West Chester, PA 3 days a week.
Responsibilities include:
- Support the Business Unit Manager for all product management activities and new product launches
- Support development of the product plan for assigned product categories
- Work with Business Unit manager to conduct planning and analysis to provide product development for new products, including pricing, forecasting, launches, life cycle management, etc.
- Perform market research to gain insight into consumer behavior and uncover unmet consumer needs
- Develop a deep understanding of the market and competitors, their products, and how they go to market including pricing and promotion by leveraging existing materials and research
- Generate insights and opportunities through ideation, teardowns, mock-ups, and other analysis
- Support the Business Unit manager to approve final product concepts presented by the Product Design team
- Work closely with the Creative team in package design and development
- Conduct analysis of sales performance across key retailers and determine proper course of action based on insights
- Assist in planning, tracking, and managing product availability across all channels to ensure on time product launches and meeting customer line review requirements
- Help develop specific product models for online channels and for open channel customer purchases
- Participate in product line reviews as needed
Requirements include:
- Bachelor's Degree required; an MBA is a plus.
- Ability to prioritize and meet deadlines with acute attention to detail
- 1-3 year of experience in sales/finance/marketing/ business analytics is a plus
- Possess very strong analytical and financial skills essential for market and competitive evaluation, pricing and line management
- Ability to work effectively across functions
- Team player with good interpersonal skills
- Possess excellent verbal, written and presentation skills
- Strong project management skills
- Proficiency in Excel, PowerPoint, Teams, SharePoint and Word
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