Marketing Analyst

2 weeks ago


Boston, United States HireMinds Full time

Senior AnalystOur client is a marketing and analytics consultancy helping brands grow through smart, insight-driven strategies. As they look to win new business, they're looking for a Senior Analyst who can connect data to business impact—someone who thrives on solving complex problems, telling compelling stories with data, and collaborating across teams.In this role, you’ll shape the direction of marketing programs by developing learning agendas, leading performance reporting, and mentoring junior analysts. You’ll also support innovation in how we use marketing technology and data visualization to deliver results.What You’ll DoTranslate business goals into measurement strategies and test plansLead analysis projects and ensure quality of junior team outputsDeliver insights that drive marketing and business decisionsGuide reporting, optimization, and client learning agendasPartner across strategy, media, and creative teamsContribute to our analytics toolkit (dashboards, taxonomy, tools)Support the growth of junior analysts and foster team collaborationWhat You Bring3+ years in marketing analytics, research, or martechStrong SQL and Excel skills; comfort with tools like PowerBI, Tableau, or LookerClear, structured communication and insight storytellingProven ability to manage projects


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