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Marketing Intern

2 months ago

Los Angeles, United States BIGO Full time

About this Role:

Department: Marketing, Partnerships, and Social

Contract Type: full-time for at least 3 months, preferred 6 months

Schedule: Hybrid schedule - 3 days/week in office @ Century City office.

Compensation: $20/hr (USD)


Responsibilities:

  • Support 360 marketing strategies, and assist in digital and offline marketing initiatives from ideation, planning, execution to reporting
  • Identify relevant influencers and own the outreach and call scheduling process
  • Proactively liaise and communicate with existing influencers, track KOLs partnership timely and maintain long-term relationships
  • Assist in the brainstorming, creation, and proofing of marketing deliverables including video, stills, banners that resonates with the BIGO brand
  • Draft and develop internal and external communications, copywriting and briefs for the marketing campaigns
  • Perform market analysis and research on competition, identify social trends, brainstorm campaign ideas and create content calendars to promote BIGO and build strong social following
  • Track and analyze key metrics to identify high-performing ideas and campaigns for scalability
  • Create periodical reports, campaign presentations, meeting notes and other administrative tasks as needed
  • Acting as a strong liaison between US team and HQ and comfortable with working across different time zones


Qualifications:

  • Junior/Senior year student enrolled in a college and pursuing a major in marketing, communications, business, or other relevant studies
  • Applied understanding of marketing knowledge and familiarity with digital channels (TikTok, Facebook, Instagram, Twitter, YouTube, Google Ads etc.)
  • Strong research and analytical skills
  • Well versed in the latest trends in pop culture, entertainment and social
  • Excellent written and verbal communication skills
  • Prior industry experience is preferred
  • Self-starter with ability to work independently and cross-functionally
  • Efficient, multitasking and desire to work in a fast-paced, and entrepreneurial environment
  • Photography, video editing and graphic design skills are a plus
  • Full of creativity and able to think out of the box


About BIGO

BIGO is a fast-growing Singapore based technology company established in 2014.

Dedicated to creating a better-connected world, BIGO provides a portfolio of video broadcast and VoIP related products and services powered by advanced Artificial Intelligence (AI) technology. The major products include Bigo Live, Likee (Formerly LIKE video), and imo. BIGO LIVE now has over 400 million monthly active users in over 150 countries.

To enable people to showcase, discover, and stay connected, BIGO is devoted to continuously innovating its AI capabilities, allowing our users to enjoy a positive, healthy, and creative online environment.

At present, BIGO has global R＆D centers in Singapore, the U.S. (Silicon Valley) and China (Beijing, Shanghai, Guangzhou), plus over 3 offices around the globe.

For more information, please visit our website: www.bigo.sg

OUR MISSION

Connect the world and share beautiful moments.

OUR VISION

To be a content platform inspiring one billion people's lives.

OUR KEY TO SUCCESS

BIGO is dedicated to technology innovation. We own over 40 patents in VoIP/Video related

technology, and over 60 patents are under the process of application.

About BIGO LIVE

BIGO LIVE was founded in March 2016. BIGO LIVE is a leading mobile live stream social media platform and mobile app where users live broadcast their life moments, show their talents, interact, send virtual gifts in real time, and enjoy fun live sessions with a global user base.