Sales Representative
Found in: Appcast Linkedin GBL C2 - 3 weeks ago
Pittsburgh Post-Gazette
Sales Representative – Majors/National
Department: Advertising Job Status: Full Time
FLSA Status: Exempt Reports To: Sales Manager
Travel Time: Varies Work Schedule: M-F
POSITION SUMMARY
Develop, service and maintain advertising accounts for Post-Gazette and post-gazette.com through the sale of advertising products including but not limited to ROP, special sections, special products, niche publications and post-gazette.com. Responsible for the generation and growth of new and incremental multimedia advertising and revenue for the Post-Gazette, post-gazette.com, PGH Digital, and Made in PGH. Responsible for making outbound calls to qualified sales leads with the goal of acquiring new clients who are not currently advertising.
ESSENTIAL FUNCTIONS include the following (though other duties may be assigned as applicable):
Develops and maintains account records and majors/national sales call plans.
Maintains relationships and favorable contacts with current and potential advertising accounts.
Targets potential advertising and develops relationships in order to acquire new accounts.
Ability to work in a high-volume sales environment.
Familiar with a variety of field’s concepts, practices and procedures.
Relies on extensive experience and judgment to plan and accomplish goals.
Performs a variety of sales related tasks.
A wide degree of creativity and latitude is expected.
Develop advertising programs that address advertisers’ needs and grow revenue.
Develops and maintains expertise with all advertising products.
Demonstrates a successful record identifying and developing new sales and inactive advertisers in assigned geographical area or business categories as assigned by supervisor.
Orders advertisements and follows through the entire process to ensure accuracy and compliance with Company’s deadlines, credit policies and customer’s specifications.
Write layout and artwork specifications for advertisements.
Sell contracts for advertising
Handle all billing problems relating to accounts for which responsible.
Coordinate with support staff on handling of ad copy and orders.
Ability to use marketing and research material and effectively deliver successful sales presentations.
Develop and maintain a solid knowledge of competing media, marketing and industry practices.
Maintain required advertising lineage for district or category as determined by supervisor.
Handle additional related assignments as assigned by supervisor.
File sales, mileage and other reports as required for Company records.
Adhere to credit and office procedures; administer exceptions in accordance with Company policies and procedures.
QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
2-5 years outside sales experience, with advertising sales preferred.
Bachelor’s degree in business, marketing or communications highly preferred.
SKILLS & ABILITIES
Highly skilled with Microsoft products, Word, Excel and PowerPoint.
Must have a valid PA driver’s license and must have a car available for work. (Territory depends on assigned account list.)
OTHER REQUIREMENTS
Professional attire and appearance at all times.
Effective oral and written communication skills; demonstrated interpersonal skills.
Proven ability to develop and execute a sales plan and to utilize marketing and research tools.
Excellent presentation skills.
Proven ability to build client relationships and develop creative ideas.
Possess superior customer service skills.
Must understand the importance of voluntarily attending client and community events outside of regular work hours.
Proven sales track record.
Possess ad layout or related skills
The Employer is involved in a labor dispute at its place of business. Offered employment is in place of employees involved in labor dispute.
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