Ecommerce Analyst

1 month ago


Bozeman, United States The People Brand Full time

Responsibilities:

• Support the marketing and ecommerce teams with reporting on a

weekly and monthly basis, delivering comprehensive insights on

marketing campaign performance and customer behavior

• Enhance reporting efficiency and scalability by automating existing

workflows and dashboards

• Proactively pursue data quality, troubleshoot data validation, and see

problems through to resolution, ensuring the reliability of data analysis

• Collaborate cross-functionally with E-commerce, Marketing,

Merchandising, and Finance teams to align on business goals, KPIs,

and strategies, ensuring marketing efforts are aligned with broader

company objectives

• Develop and maintain data pipelines between Big Commerce, Big

Query, and Looker, ensuring a seamless flow of data and maintaining

data integrity

• Implement complex data structures and models in Looker and/or

PowerBI to create interactive dashboards and visualizations that

provide actionable insights for marketing, merchandising and

ecommerce decisions

• Work closely with the Performance Marketing Team, providing data-

driven strategic insights to optimize campaigns and improve total

website ROI• Stay up to date with the latest trends and best practices in data

analysis, marketing analytics, and eCommerce industry, and leverage

this knowledge to drive continuous improvement


Required Qualifications:

Bachelor’s degree in Data Science, Statistics, Mathematics, Business Analytics,

or a related field

• Minimum of 2 years of experience in website, e-commerce and/or digital

marketing analytics, or other business intelligence field

• Experience working with premium consumer brands and a deep

understanding of digital metrics, analytics, and performance measurement

• Experience writing custom calculations with data visualization tools

such as PowerBI, Looker, or Tableau

• Strong attention to detail and commitment to data accuracy and quality

• Proven ability to collaborate with cross-functional teams and work effectively

in a fast-paced, dynamic environment

• Ability to comprehensively understand relevant industries, consumer

mindsets, and seasonal trends.

• Ability to travel up to 5%


Desired Qualifications:

• Experience with Google Marketing Platform applications

• Proficiency in SQL, Python, or other relevant programming languages

• Familiarity with website data layer architecture



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