Product Brand Manager: Archery Accessories

17 hours ago


Superior, United States FeraDyne Outdoors Full time

Job Title: Product Brand Manager, Archery Accessories

FLSA: Exempt

Employee Type: Full Time

Reports To: General Manager of Hunting Accessories

Location of work: Hybrid, with occasional travel required


Job Overview:

The Product Brand Manager plays a pivotal role, linking both technical and brand knowledge in a manner that supports the development and marketing of future products within the archery and hunting accessories industry. Reporting to the General Manager, this position participates in the coordinated effort of getting new product ideas from concept, to design, to effectively marketed product. The Product Brand Manager uses their high-level planning, scheduling, and design skills while collaborating with both internal and external partners to bring new products to market.

Essential Responsibilities and Duties:

·        Performs regular market research to gather brand and related product data

·        Utilizes industry knowledge to develop brand management plans

·        Contribute to new product planning throughout development stages such as prototyping, alpha run, and pre-production, package design, and market display

·        Calculate margins related to product sales

·        Work closely with the procurement team to maintain accountability with quality, capable vendors to ensure the timely receipt of part samples throughout all stages of development

·        Partner with production management to be sure parts are produced to specification

·        Manage close communication with internal collaborators, such as marketing and sales teams

·        Professionally communicates with external contacts, verbally and in writing, including writing press releases, to keep new products efficiently getting to market to meet consumer demands


Knowledge, Skills and Abilities:

Required Skills and Abilities:

·        Detail-oriented and attention to detail

·        Exhibit project management skills

  • Excellent design skills
  • Strong analytical and problem-solving skills
  • Archery industry knowledge
  • Excellent communication skills, both verbal and written
  • Knowledge of manufacturing processes
  • Proficient with Microsoft Office Suite including MS Projects


Requirements:

Education and Experience:

  • Prior in-depth hands-on experience with archery products and accessories is required
  • Bachelor’s degree in business, Project Management, Engineering, or related field preferred. An equivalent combination of education and related professional experience will be considered.

Physical Requirements:

  • Prolonged periods of sitting at a desk and working on a computer
  • Must be able to lift up to 25 pounds at times.
  • Ability to travel regionally or nationally by car or air is required


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