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Marketing Director

3 months ago

Moorpark, California, United States Volt Full time

You miss 100% of the jobs you don't apply for

Volt is immediately hiring for Director of Marketing in Moorpark, CA.

As a Director of Marketing you will:

The Marketing Director oversees all aspects of the marketing strategy, planning, and execution for the company. They are responsible for developing and implementing comprehensive marketing plans that drive brand awareness, customer acquisition, and revenue growth. The Marketing Director collaborates with cross-functional teams to ensure alignment with business objectives and effectively manages marketing budgets to maximize ROI.

Key Responsibilities:

Sales Channel Strategy: Develops and implements a comprehensive sales channel marketing strategy aligned with business objectives, focusing on customer acquisition, retention, and con-version optimization.

Digital Marketing Campaigns: Leads the planning, execution, and optimization of digital marketing campaigns across various channels, including paid search, display advertising, social media, email marketing, and affiliate marketing.

Website Optimization: Collaborates with the web development team to optimize the e-commerce website for usability, performance, and conversion rate optimization (CRO). Implements A/B testing and other tactics to improve user experience and drive sales.

Content Strategy: Develops a content strategy for the e-commerce platform, including product descriptions, landing pages, blog posts, and multimedia content. Ensures content is optimized for search engines and aligned with brand messaging.

Customer Acquisition: Implements strategies to acquire new customers through targeted advertising, lead generation campaigns, and strategic partnerships. Utilizes data-driven insights to identify high-value customer segments and optimize acquisition efforts.

Customer Retention: Develops and executes retention strategies to increase customer loyalty and lifetime value. Implements email marketing campaigns, loyalty programs, and personalized recommendations to engage and retain customers.

Performance Analytics: Establishes key performance indicators (KPIs) to measure the effectiveness of e-commerce marketing initiatives. Analyzes metrics such as conversion rates, customer acquisition cost (CAC), and return on ad spend (ROAS) to optimize campaign performance.

Market Research: Conducts market research and competitive analysis to identify trends, opportunities, and threats in the e-commerce landscape. Stays abreast of industry best practices and emerging technologies.

Cross-Functional Collaboration: Collaborates with product development, sales, and customer service teams to ensure alignment of e-commerce initiatives with overall business goals. Facili-tates communication and coordination across departments.

Team Leadership: Manages a team of digital marketing professionals, providing guidance, mentorship, and performance feedback. Builds a high-performing team that excels in creativity, collaboration, and execution.

This is a full-time, Direct Hire opportunity.

The ideal candidate will have:

  • Bachelor's degree in Marketing, Business Administration, or related field;
  • Master's degree preferred.
  • Proven experience (5 years) in a senior marketing role, with a track record of driving successful marketing strategies and campaigns.
  • Strong leadership and managerial skills, with the ability to inspire and motivate teams.
  • Excellent communication, presentation, and interpersonal skills.
  • Strategic thinker with a data-driven and results-oriented approach.
  • Proficiency in marketing analytics tools and platforms.
  • Creative problem solver with the ability to thrive in a fast-paced environment.
  • Experience in B2B and B2C marketing.
  • Demonstrated understanding of digital marketing techniques and technologies.
  • Proven ability to manage budgets and optimize marketing spend for maximum ROI.
  • Certification in Marketing (e.g., AMA, CIM) is a plus.
  • This role involve occasional travel.
Salary: $100K - $150K

*Pay range offered to a successful candidate will be based on several factors, including the candidate's education, work experience, work location, specific job duties, certifications, etc.

Qualified candidates should APPLY NOW for immediate consideration Please hit APPLY to provide the required information, and we will be back in touch as soon as possible.

Volt is an Equal Opportunity Employer and prohibits any kind of unlawful discrimination and harassment. Volt is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment on the basis of race, color, religion or belief, national origin, citizenship, social or ethnic origin, sex, age, physical or mental disability, veteran status, marital status, domestic partner status, sexual orientation, or any other status protected by the statutes, rules, and regulations in the locations where it operates. If you are an individual with a disability and need a reasonable accommodation to assist with your job search or application for employment, please click here or call Please indicate the specifics of the assistance needed.

Volt does not discriminate against applicants based on citizenship status, immigration status, or national origin, in accordance with 8 U.S.C. § 1324b. The company will consider for employment qualified applicants with arrest and conviction records in a manner that complies with the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, and other applicable laws.

Job ID : 421523